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What is Spegla?

Spegla assesses the degree to which AI assistants recommend your brand when consumers pose questions about products within your industry. Each assessment generates ten inquiries that simulate those of a typical customer, which are then submitted to ChatGPT, Claude, Gemini, and Perplexity via their respective APIs, yielding a total of forty distinct responses for each evaluation to maintain consistency in comparative analysis across different assessments. Importantly, your brand's name is excluded from these inquiries, meaning any references made by the assistant occur purely on its own accord. The visibility score assigned to your brand ranges from 0 to 100 and amalgamates various elements, including the frequency of brand mentions, their positioning within the responses, mention rates, alternative brands suggested, the sources cited by each assistant, and the full content of all responses generated. Operating in 15 distinct European languages, Spegla crafts questions in the language native to the local market rather than depending on English translations. Furthermore, the tracking feature enables the same questions to be posed weekly or monthly, ensuring that scores are consistent over time and providing crucial insights into shifting trends and brand visibility. This process not only enhances your understanding of market dynamics but also informs your strategic decisions regarding brand positioning and outreach.

What is Lettertrace?

Lettertrace serves as a comprehensive platform for monitoring the visibility of open-source AI, specifically tracking how often prominent AI models like Claude, ChatGPT, Gemini, and Google AI Overviews mention and promote various brands. Users can enter topics that are commonly of interest to their customers, allowing the platform to generate a wide range of natural prompts that examine AI assistants' responses to these inquiries. Each session of monitoring yields essential data points, empowering teams to evaluate visibility, prominence, sentiment, and share of voice concerning different subjects and AI models over time. Furthermore, the platform includes competitor analysis, which highlights how frequently rival brands are mentioned, which entities receive AI recommendations, and how a specific brand compares to its competitors. The reports produced convert raw AI interactions into crucial metrics that AEO and GEO teams depend on, such as brand visibility, share of voice, sentiment assessments, recommendations, and competitive standings. With options for daily or weekly monitoring, the platform aids in establishing actionable trend lines, and its capability for multi-model analysis allows users to compare results from various AI answer engines side by side. This thorough methodology equips brands with the vital insights needed to adjust their strategies effectively within a rapidly evolving marketplace, ensuring they remain competitive and responsive to consumer needs. By leveraging these insights, brands can better anticipate market shifts and enhance their engagement with customers.

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Integrations Supported

ChatGPT
Claude
Gemini
Perplexity

Integrations Supported

ChatGPT
Claude
Gemini
Google AI Overviews

API Availability

API Availability

Pricing Information

€29/month
Free Version

Pricing Information

Free
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Laddro Digital UG (haftungsbeschränkt)

Company Location

Germany

Company Website

getspegla.com

Company Facts

Organization Name

Lettertrace

Company Location

United States

Company Website

lettertrace.com

Categories and Features

AI Search Monitoring

Not specified

Categories and Features

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