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What is Sprout Social Influencer Marketing?

Sprout Social’s Influencer Marketing platform is a comprehensive solution designed to amplify brand growth through creator-led marketing powered by advanced AI and deep social insights. It mirrors how consumers discover content by enabling marketers to search for authentic, brand-safe influencers based on topics most relevant to their audience. The platform provides robust vetting tools to evaluate a creator’s fit, content performance, and past partnerships, helping brands mitigate risk and ensure alignment with their values. Campaign management is streamlined with a centralized, modular workflow that covers outreach, contracting, content approval, and performance reporting. Detailed analytics measure ROI by tracking both sponsored and organic influencer content, helping marketers optimize future campaigns. Sprout Social also offers competitive analysis, real-time trend reports, and industry-specific insights to sharpen influencer strategies. The platform integrates seamlessly with broader social media management tools and offers dedicated 1:1 professional services for personalized support. Recognized by multiple G2 badges, it is trusted by world-class brands and influencers alike. Marketers benefit from AI-powered creator suggestions and brand safety reporting, ensuring high-quality partnerships that drive authentic engagement. Ultimately, Sprout Social’s platform empowers companies to efficiently connect with their audiences and multiply the impact of their influencer marketing investments.

What is affable.ai?

Identify the right influencers, manage your campaigns, and assess the effectiveness of your influencer marketing strategies. If you're currently overseeing influencer marketing manually through spreadsheets and direct messages, it might be time to explore Affable's all-encompassing influencer marketing solution to streamline your workflow. This platform helps you find the most relevant and authentic influencers tailored to your specific campaigns. Before reaching out, perform an audience analysis of the influencers to ensure a good fit. Make initial contact with influencers and keep tabs on your campaign content in real-time to stay updated. Evaluate how these influencers impact your campaign's success. Affable’s comprehensive solution supports your team throughout every phase of the marketing process. During the planning stage, you can easily identify potential influencers and, once you have a shortlist, manage influencer campaigns effectively on a broader scale. As your campaign progresses, you’ll be able to monitor and analyze the results of your influencer marketing initiatives all in one place, providing you with crucial insights. Not only does this platform simplify your workflow, but it also significantly boosts the long-term effectiveness of your campaigns, ensuring you achieve your marketing goals. This ability to streamline processes while enhancing results makes it an indispensable tool in the rapidly evolving landscape of influencer marketing.

Media

Media

Integrations Supported

Bazaarvoice
Facebook
Filigran
Instagram
Sprout Social
TikTok
YouTube

Integrations Supported

Bazaarvoice
Facebook
Filigran
Instagram
Sprout Social
TikTok
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sprout Social

Date Founded

2010

Company Location

United States

Company Website

sproutsocial.com/influencer-marketing/

Company Facts

Organization Name

Bazaarvoice

Date Founded

2005

Company Location

United States

Company Website

www.bazaarvoice.com/products/bazaarvoice-affable-ai/

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

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