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What is Sprout Social Influencer Marketing?

Sprout Social’s Influencer Marketing platform is a comprehensive solution designed to amplify brand growth through creator-led marketing powered by advanced AI and deep social insights. It mirrors how consumers discover content by enabling marketers to search for authentic, brand-safe influencers based on topics most relevant to their audience. The platform provides robust vetting tools to evaluate a creator’s fit, content performance, and past partnerships, helping brands mitigate risk and ensure alignment with their values. Campaign management is streamlined with a centralized, modular workflow that covers outreach, contracting, content approval, and performance reporting. Detailed analytics measure ROI by tracking both sponsored and organic influencer content, helping marketers optimize future campaigns. Sprout Social also offers competitive analysis, real-time trend reports, and industry-specific insights to sharpen influencer strategies. The platform integrates seamlessly with broader social media management tools and offers dedicated 1:1 professional services for personalized support. Recognized by multiple G2 badges, it is trusted by world-class brands and influencers alike. Marketers benefit from AI-powered creator suggestions and brand safety reporting, ensuring high-quality partnerships that drive authentic engagement. Ultimately, Sprout Social’s platform empowers companies to efficiently connect with their audiences and multiply the impact of their influencer marketing investments.

What is Pearpop?

Pearpop facilitates immediate collaboration among creators, enabling them to form partnerships with extraordinary talents worldwide without delay. This platform leverages the principle of People-Driven Influence, supporting more than 100,000 creators each day in broadening their audiences and monetizing their online presence, catering to a diverse range of influencers from established celebrities to burgeoning and nano-creators across top social media platforms. Participants can seamlessly access brand collaborations while engaging with an inspiring community of peers that fosters creativity. For brands, Pearpop provides an efficient mechanism to connect with creators, allowing them to "book" authentic influencers as easily as hailing a ride. This innovative approach empowers brands to access Exponential Influence on demand, enhancing their marketing strategies. Furthermore, Pearpop meticulously selects partnerships that reflect the distinct styles and content preferences of creators, ensuring that collaborations resonate authentically and align with their values, thereby granting exclusive access to premium opportunities within the creator economy. Consequently, this dynamic environment enables both creators and brands to flourish, reinforcing the importance of genuine connections and collaborative growth. By fostering an ecosystem of creativity and partnership, Pearpop transforms the landscape of influencer marketing.

Media

Media

Integrations Supported

Filigran
Sprout Social

Integrations Supported

Filigran
Sprout Social

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sprout Social

Date Founded

2010

Company Location

United States

Company Website

sproutsocial.com/influencer-marketing/

Company Facts

Organization Name

Pearpop

Company Location

United States

Company Website

pearpop.com

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

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