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What is Storemaven?

In 2014, Storemaven launched its App Store A/B testing feature, which has since been adopted by over 60% of leading app publishers, including major names like Google, Zynga, and Uber, to optimize their app store marketing materials, gain insights into user behavior, and enhance their app development process. Our approach merges advanced technology with human expertise, enabling our platform to leverage predictive testing and machine-learning algorithms that identify the most effective designs for your app store page. By utilizing these tools, you can achieve higher conversion rates and reduce your cost per install. Additionally, our exceptional professional services, grounded in extensive data and industry experience, are designed to assist you in testing the most impactful marketing assets while crafting a sustainable App Store Optimization strategy that ensures ongoing success. With our support, you can stay ahead of the competition and adapt to ever-changing market trends.

What is PressPlay?

PressPlay functions as a fully autonomous platform that employs generative AI to design, assess, and enhance experiments within the Google Play store without any manual input. This groundbreaking tool seeks to replace traditional App Store Optimization (ASO) processes that depend on spreadsheets by independently generating hypotheses, visual elements, and written materials based on app performance metrics and market trends. Upon linking with the Google Play Console, it methodically organizes, launches, and manages experiments continuously according to user-specified guidelines, enabling multiple tests to be conducted simultaneously. The automation engine monitors real-time performance metrics, identifies successful patterns, boosts effective variations, and promptly terminates underperforming experiments to enhance overall efficiency. In addition, PressPlay aggregates insights from diverse experiments, creating a centralized database for analysis that can be filtered by region or asset category, which drastically reduces reporting time from several hours to mere minutes. This streamlined approach not only improves overall productivity but also equips teams with the ability to make swift, data-informed decisions, thereby cultivating a more responsive and dynamic testing atmosphere. As a result, organizations can adapt more quickly to changing market conditions and optimize their strategies effectively.

Media

Media

Integrations Supported

Google Play
App Store
Singular

Integrations Supported

Google Play

API Availability

API Availability

Pricing Information

Custom Pricing

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Storemaven

Date Founded

2014

Company Location

Israel

Company Website

www.storemaven.com

Company Facts

Organization Name

PressPlay

Company Location

United States

Company Website

www.pressplay.run/

Categories and Features

App Store Optimization (ASO)

A/B Testing
App Store Localization
Benchmarking
Reporting / Analytics

Categories and Features

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