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What is StreetLight Data?

We leverage smartphones as advanced sensors to monitor vehicle, public transit, cycling, and pedestrian traffic in nearly any environment. Our innovative software delivers valuable insights, including counts, origin-destination statistics, and a range of transportation metrics tailored to specific roads, areas, or timeframes. This capability empowers countless professionals engaged in transportation management. By providing metrics such as Average Annual Daily Traffic (AADT), origin-destination assessments, and turning ratios, we significantly improve transportation evaluations and deliver deeper insights into traffic patterns. All of this analytical power is accessible directly from your desktop, eliminating the need for physical sensors or time-consuming surveys! Whether your goal is to install electric vehicle charging stations, design a bike lane, or modify an off-ramp, our tools offer essential support in deciphering the interactions between cars, pedestrians, cyclists, and other transport modes within your locale. Our analytics not only convert emerging mobility trends and patterns into actionable opportunities but also help you engage stakeholders effectively. By utilizing real-world data, you can implement enhanced mobility solutions and evaluate their impacts both before and after any modifications are made. Furthermore, our methodology integrates smartphone data with our exclusive RouteScience® technology to scrutinize and illuminate travel behaviors throughout North America, ensuring that you gain a comprehensive perspective on transportation dynamics while adapting to evolving challenges. This holistic approach to data analysis enables you to make informed decisions that can shape the future of urban mobility.

What is PlaceIQ?

Expertly delivered location intelligence sets us apart. A decade ago, PlaceIQ emerged as a pioneer in location intelligence, specifically within the realms of marketing and media. Today, we proudly hold the title of the leading data and technology firm, enabling businesses to leverage location-based insights for improved audience engagement and comprehension. By harnessing location data, organizations can implement targeted audience strategies that produce significant, measurable results. Additionally, tracking foot traffic trends allows for a deeper analysis of what drives actual visits to various locations. By examining movement patterns, businesses can uncover valuable market insights that facilitate well-informed decision-making. Subscribe to our data licensing service to access premium location data, ensuring your organization stays ahead of the competition in the industry. With our extensive resources at your disposal, you are empowered to make data-driven decisions that significantly enhance your overall marketing effectiveness while adapting to an ever-evolving marketplace. Ultimately, our commitment to innovation continues to shape the future of location intelligence.

Media

Media

Integrations Supported

Adobe Audience Manager
Advangelists
Bloomberg
Google Marketing Platform
LiveRamp
Macquarie Telecom
MediaMath
Oracle Advertising
Siemens APM
Sizmek Ad Suite
The Trade Desk
Uber for Business

Integrations Supported

Adobe Audience Manager
Advangelists
Bloomberg
Google Marketing Platform
LiveRamp
Macquarie Telecom
MediaMath
Oracle Advertising
Siemens APM
Sizmek Ad Suite
The Trade Desk
Uber for Business

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

StreetLight Data

Company Location

United States

Company Website

www.streetlightdata.com

Company Facts

Organization Name

Precisely

Date Founded

1968

Company Location

United States

Company Website

www.placeiq.com

Categories and Features

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

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