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What is Swayable?

Swayable operates as a worldwide research platform that assesses how media content influences public opinion. Our clients are enhancing the effectiveness of their narratives on critical global issues. Included in our clientele are prominent brands, philanthropic organizations, and political campaigns from various countries. Founded as a public benefit corporation, Swayable is committed to promoting truth and transparency. Significant campaigns turn to Swayable for actionable insights that reveal what strategies are most effective. Clients receive profound insights in under 24 hours without incurring any media expenses. This approach utilizes real scientific methods to enhance consumer insights and gauge public sentiment. Within just 24 hours, results based on thousands of survey respondents can be accessed, accompanied by real-time analytical tools through an online dashboard. This means clients receive concrete evidence of impact rather than mere feedback. Swayable's testing methodology is based on standardized randomized controlled trials (RCT) that deliver a rigorous experimental framework. Leveraging insights across all facets of media planning, creative processes, and messaging can lead to a remarkable 2X-10X increase in return on investment for campaigns. Ultimately, Swayable empowers clients to make informed decisions that can significantly amplify their campaign effectiveness.

What is ContentCal?

ContentCal, part of the Adobe family, streamlines the management of your content marketing and social media strategies, enabling you to focus more on creativity and strategic planning. The platform facilitates synchronization among various teams and channels, improving communication and boosting engagement initiatives. By prioritizing global and regional content visibility, it aids in the successful execution of marketing campaigns. Designed for ease of use, users can master the platform within just 15 minutes, allowing them to create, curate, share, draft, and organize content and campaigns on an international level. It also offers valuable features for comparing and sharing best practices, providing insights into effective strategies and optimal timing for implementation, while delivering comprehensive reporting on post-performance across the organization. Moreover, users can oversee inboxes and monitor mentions and messages across different channels. Founded by a collective of agency marketers, ContentCal originated from the need for simple yet sophisticated tools to create and distribute content, as well as to facilitate seamless sharing for client feedback and approval. This collaborative approach not only fosters teamwork but also significantly boosts the efficiency of the entire content creation workflow, ultimately contributing to more successful marketing outcomes.

Media

Media

Integrations Supported

Integrations Supported

Buffer
Facebook
Slack
Stackreaction
Wufoo
Zapier

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$9.00/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
iPhone
iPad
Windows
Mac

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Swayable

Date Founded

2017

Company Location

United States

Company Website

www.swayable.com

Company Facts

Organization Name

Content Calendr

Date Founded

2017

Company Location

United Kingdom

Company Website

www.contentcal.io

Categories and Features

Brand Intelligence

Not specified

Market Research

Benchmarking
Statistical Analysis
Survey Management

Media Planning

Not specified

Categories and Features

Content Management

Audio Content
Full Text Search
Image Editor
Text Editor
Version Control
Video Content

Media Planning

Not specified

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Keyword Filtering
Multi-Account Management
Post Scheduling

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