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What is SymphonyAI Retail/CPG?

SymphonyAI Retail/CPG leads the charge in transforming the retail and consumer packaged goods industries by leveraging cutting-edge AI analytics and insights. This innovative platform empowers companies to optimize their supply chain operations, improve demand forecasting, and boost customer satisfaction by utilizing up-to-the-minute data alongside advanced machine learning methodologies. By providing resources that facilitate strategic decision-making in areas such as pricing models, marketing initiatives, inventory management, and product choices, SymphonyAI Retail/CPG significantly boosts operational efficiency. Its dedication to achieving measurable outcomes, like increased revenues, reduced waste, and improved effectiveness, underscores its unwavering customer-oriented approach. Additionally, the platform's flexible and scalable nature makes it an ideal solution for businesses aiming to stay ahead in a rapidly evolving market environment. As organizations encounter new and varied challenges, SymphonyAI Retail/CPG remains committed to adapting and evolving to fulfill their ever-changing requirements while driving growth and innovation.

What is Lexer?

Lexer serves as a Customer Data & Experience Platform that empowers brands such as Quiksilver, Igloo, Nine West, Rip Curl, and Supergoop! to enhance customer engagement and generate additional sales. Distinguished as the sole CDP tailored for the retail sector, Lexer synthesizes customer data from various systems into a cohesive overview and enhances it with predictive analytics, third-party data, and tailored surveys. Functioning as a comprehensive central hub for marketing, e-commerce, retail, and customer service, Lexer allows diverse teams to independently access customer insights, segment audiences effectively, orchestrate personalized marketing campaigns, enhance service quality, and evaluate performance against vital metrics and business KPIs. With a rare level of dedication and support in the SaaS field, our Success team equips clients with the technical skills, process efficiency, and transformative mindset required to unlock the full potential of Lexer. Lexer has demonstrated impressive results, including a 15x increase in campaign revenue compared to benchmarks for Rip Curl, an astonishing 600% ROI for total campaign performance reported by Wondercide, a 50% reduction in acquisition costs for Black Diamond, a fivefold increase in revenue from paid channels for Brand Collective, and a remarkable up to 270% improvement in email engagement for Harris Scarfe. These success stories exemplify the measurable impact Lexer can have on retail brands, reinforcing its position as an essential tool for driving growth and enhancing customer relationships.

Media

Media

Integrations Supported

Attentive
BigCommerce
Campaign Monitor
Cordial
Criteo
Domo
HubSpot Customer Platform
InMoment
Instagram
Iterable
Lightspeed Retail
Listrak
LiveRamp
Magento
Mailchimp
ReSci
Shopify
Vision6
commercetools
me&u

Integrations Supported

Attentive
BigCommerce
Campaign Monitor
Cordial
Criteo
Domo
HubSpot Customer Platform
InMoment
Instagram
Iterable
Lightspeed Retail
Listrak
LiveRamp
Magento
Mailchimp
ReSci
Shopify
Vision6
commercetools
me&u

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SymphonyAI

Date Founded

2017

Company Location

United States

Company Website

www.symphonyai.com/retail-cpg/connected-retail/

Company Facts

Organization Name

Lexer

Date Founded

2008

Company Location

Australia

Company Website

lexer.io

Categories and Features

CPG

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

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