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What is Synetiq?

Synetiq stands at the forefront of emotional data and marketing intelligence, serving more than 80 distinguished advertisers and their agencies across Europe. By integrating cutting-edge biometric technology with the latest insights from neuroscience, Synetiq seeks to drive business growth, strengthen brand identity, and increase consumer engagement. Businesses can uncover valuable insights regarding their audiences and competitors, learn from past experiences, ignite creativity, and effectively lower production expenses. Additionally, they can mitigate risks by safely testing concepts, gathering genuine feedback, prioritizing their most promising campaigns, and finding ways to enhance overall performance. This approach allows for improved operational efficiency, real-time adjustments to creative content, sustained competitive advantage, and vigilant monitoring of market dynamics. By employing advanced biometric sensors to capture brain activity, heart rates, skin responses, and eye movements, we are able to precisely identify and quantify human emotions. Every year, we meticulously assess thousands of consumers alongside various video advertisements through our standardized methodology. The rich data we collect not only functions as a dependable benchmark but also equips our clients to make well-informed decisions. Consequently, Synetiq establishes itself as an essential ally in navigating the intricate landscape of contemporary marketing, ensuring that clients are well-prepared to meet the challenges ahead. Embracing innovation, we continue to evolve our strategies to meet the ever-changing demands of the market.

What is EmoVu?

EmoVu utilizes advanced AI and machine learning technologies to accurately analyze human emotions. The platform evaluates the emotional impact and effectiveness of video content tailored for particular target demographics. We invite creators of all video formats, whether brief or extensive, to submit their projects for testing with a diverse audience that is sensitive to emotional cues via our intuitive interface. You can examine the emotional impact of your messaging and its relevance to your creative pieces, assessing both individual scenes and the full video before launch. By enhancing emotional engagement, you can avoid financial losses associated with ineffective content. Take advantage of the platform right after distribution to track early signs of viewer engagement, social influence, viral potential, and performance statistics across different media channels. Boost the visibility of your content and allocate resources judiciously for effective campaign retargeting. Furthermore, campaigns that evoke emotional responses are proven to generate significantly greater profit increases than those that rely solely on logical reasoning. Engaging with EmoVu not only unlocks your content's full potential but also strategically aligns your budget for long-term success, ensuring that your future projects are well-positioned for maximum impact. In this way, you can create a sustainable cycle of engagement and profitability.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Synetiq

Date Founded

2014

Company Location

Hungary

Company Website

www.synetiq.net

Company Facts

Organization Name

Eyeris

Company Location

United States

Company Website

www.emovu.com

Categories and Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Categories and Features

Emotion Recognition

Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions

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