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What is TagControl?

Integrating tags into your website can unintentionally expose your data to numerous unknown vendors, making it essential to pinpoint which tags may jeopardize your security and enable swift blocking of those threats. While marketing professionals utilize martech tools to optimize their digital initiatives, each new tool can inadvertently invite various unidentified vendors to access sensitive information. By viewing the accompanying video, you can learn how TagControl effectively mitigates these risks. For many businesses, especially large enterprises, the marketing team operates with a complex martech stack filled with these embedded tags. Although these tags provide vendors with access to necessary data, they also often open the door to other unrecognized entities. Hidden within the code of tags provided by martech vendors are additional piggyback tags that can allow partner companies to obtain user data without explicit consent from the users themselves. Such piggyback tags not only raise security concerns but can also lead to potential breaches of privacy regulations and adversely affect user experience. Therefore, it is imperative to stay informed about these challenges to preserve both data security and user trust, ensuring that your digital marketing efforts do not compromise the integrity of user information.

What is Piwik PRO?

Introducing a cutting-edge analytics platform designed specifically for sectors that prioritize the safeguarding of sensitive data. With Piwik PRO, you can track user engagement even in highly secure settings, all while ensuring compliance with privacy regulations, whether you choose an on-premises installation or a cloud-based solution. It guarantees adherence to global privacy and security standards, simplifying the process of navigating stringent data protection laws. This includes compliance with a variety of regulations from the United States and Europe, such as GDPR and HIPAA, as well as specific legislation from countries like China and Russia. Piwik PRO ensures that you maintain full ownership of your data, as none is sent to external servers or third parties, regardless of whether you utilize the On-Premises or Cloud option. By harnessing the capabilities of the Piwik PRO Analytics Suite, you can integrate data from multiple sources to construct accurate customer profiles and analyze user behavior in remarkable detail. This integration allows for seamless inclusion of first-party data from diverse origins such as web analytics, your organization's CRM, offline datasets (including CSV files), forms, and more. This comprehensive strategy provides a deep understanding of your customers' behavior trends, which is crucial for tailored marketing efforts. Ultimately, Piwik PRO equips you to make well-informed decisions backed by extensive insights into your audience, enhancing your overall strategic approach.

Media

Media

Integrations Supported

Angular
CivicPlus Municipal Websites
Commanders Act
Daux.io
Facebook
Flutter
FuseCommander
Google Ads
Google Cloud BigQuery
Google Sheets
HubSpot Marketing Hub
MainWP
Majestic
MarfeelPress
Microsoft Power BI
Qualaroo
React Native
Sociuu
The GlobalSolutions
WordPress

Integrations Supported

Angular
CivicPlus Municipal Websites
Commanders Act
Daux.io
Facebook
Flutter
FuseCommander
Google Ads
Google Cloud BigQuery
Google Sheets
HubSpot Marketing Hub
MainWP
Majestic
MarfeelPress
Microsoft Power BI
Qualaroo
React Native
Sociuu
The GlobalSolutions
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$500 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Crownpeak

Date Founded

2001

Company Location

United States

Company Website

www.crownpeak.com/products/monitoring-solutions/tagcontrol

Company Facts

Organization Name

Piwik PRO

Date Founded

2013

Company Location

Poland

Company Website

www.piwik.pro/

Categories and Features

Tag Management

Custom Tags
Error Checking
Event Tracking
Policy Management
Roles / Permissions
Rules-Driven Tag Execution
Synchronous / Asynchronous Tags
Tag Library
Tag Variable Mapping
Version Control

Categories and Features

Consent Management Platforms

Additional Users / Permissions
Automatic Cookie-Blocking
CCPA Compliance
CMS Integration
Cookie Crawling
Design/Branding Customization
Fingerprinting
GDPR Compliance
IAB Compliance
Reporting / Analytics
Responsive Design
Subdomains Compatibility
Tag Manager Integration
Whitelabel Solution

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Data Privacy Management

Access Control
CCPA Compliance
Consent Management
Data Mapping
GDPR Compliance
Incident Management
PIA / DPIA
Policy Management
Risk Management
Sensitive Data Identification

Tag Management

Custom Tags
Error Checking
Event Tracking
Policy Management
Roles / Permissions
Rules-Driven Tag Execution
Synchronous / Asynchronous Tags
Tag Library
Tag Variable Mapping
Version Control

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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