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What is Tamoco?

Tamoco delivers a robust location-centric solution designed specifically for advertisers, brands, marketers, and agencies. By using behavioral segments, businesses can analyze both online and offline interactions tied to location information effectively. This innovative technology enables Tamoco to identify the most suitable audience or segment based on their actual behaviors in the real world. It emphasizes the analysis of audiences by examining their movement trends. By offering interest-based segments that illustrate how people navigate familiar areas, Tamoco improves the precision of targeting efforts. Its platform integrates movement data with demographic information to create intricate audience profiles that include various interests and behavioral traits. Furthermore, Tamoco provides pre-made location-focused audience segments that can be accessed through platforms such as Dv360 and AppNexus. Advertisers are able to connect with audiences precisely when they are at designated locations or points of interest. With its cutting-edge sensor technology, Tamoco offers a more profound comprehension of specific areas within these locations, allowing for tailored targeting strategies. By linking online engagement with offline actions, Tamoco aids in connecting digital advertisements to actual physical visits, fostering a more cohesive marketing strategy. This comprehensive approach not only improves the efficacy of advertising campaigns but also yields significant insights into consumer behavior trends, enhancing the overall understanding of market dynamics. Ultimately, Tamoco's solutions empower businesses to engage their target audiences more effectively by bridging the digital and physical realms.

What is HERE?

HERE stands out as the premier location platform for developers, surpassing competitors like Google Mapbox and TomTom in mapping excellence. By making the switch to this superior service, you can unlock greater monetization possibilities for your projects. With an extensive array of rich location data, innovative products, and robust tools, HERE empowers your business to make significant advancements. The platform enables you to integrate location-aware functionalities seamlessly into your applications and web services. You'll receive complimentary access to over 20 top-tier APIs, encompassing features like Mapping and Geocoding, Routing and Traffic, Weather, and much more. By registering for HERE Freemium, you can utilize the HERE XYZ Map Builder, which provides you with 5GB of storage for your geospatial data. Regardless of your expertise level, you can easily dive into the world of cutting-edge mapping and location technology to enhance your offerings. It’s not just about the tools; it’s about transforming how you connect with your audience through precise location insights.