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What is Tapper?

Tapper is an innovative platform that utilizes advanced artificial intelligence to protect your digital marketing initiatives from invalid traffic and advertisement fraud. Our state-of-the-art algorithms conduct real-time analysis of each click on your Google and Meta Ads, effectively differentiating between genuine users and deceptive sources like bots or click farms. Remarkably, in less than three seconds, Tapper can automatically add identified fraudulent IP addresses to your Google Ads exclusion list, ensuring that harmful traffic is blocked while still allowing authentic customers to engage. Moreover, our platform captures session recordings for each click, giving you valuable insights into how both visitors and bots interact with your site. By significantly reducing waste in your advertising efforts, Tapper converts lost ad spending into revenue growth, thus optimizing your marketing budget's effectiveness. Operating with zero latency, our system monitors every click on your paid ads and employs machine learning techniques to categorize interactions as invalid, suspicious, or legitimate. Additionally, Tapper presents all click data as first-party data, empowering you to extract accurate campaign insights and achieve reliable outcomes. This all-encompassing strategy not only bolsters the integrity of your advertising campaigns but also paves the way for sustained growth and long-term success for your business. By using Tapper, you can rest assured that your marketing efforts are safeguarded against the myriad of challenges posed by digital fraud.

What is Click Fraud Protection?

Campaign Protection enhances the effectiveness of your pay-per-click advertising by detecting and addressing fraudulent and duplicate clicks using advanced click fraud detection technology. Our platform carefully analyzes user interactions through a range of metrics, including IP addresses, geolocation, cookies, browser fingerprints, visit durations, and device activity metrics such as keyboard and mouse movements, to accurately identify and eliminate invalid clicks. With Campaign Protection, you can oversee all clicks on your pay-per-click ads from various sources, including Google Ads, Bing Ads, Facebook, and Twitter, as well as any other advertising campaigns you may be conducting. The solution also facilitates automatic management of IP addresses for Google Ads IP Exclusion through the Google Ads API, allowing for real-time updates. Furthermore, our software is equipped with multiple blocking rules and specifications for different device types, fully compatible with Google Ads’ restriction of excluding up to 500 IP addresses. This all-encompassing strategy not only safeguards your advertising budget from losses due to fraudulent activities but also significantly enhances your overall return on investment, thereby maximizing the effectiveness of your marketing efforts. Ultimately, utilizing Campaign Protection provides peace of mind, knowing your advertising expenditure is being utilized efficiently and effectively.

Media

Media

Integrations Supported

Google Ads
Facebook Ads
Google Cloud Platform
Google Display & Video 360
Instagram
Meta Ads
Snapchat
TikTok
YouTube

Integrations Supported

Google Ads
Facebook
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

$159.99 per month
Free Version

Pricing Information

$29 per month
1 website
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

Android
iPhone
iPad

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Not specified

Company Facts

Organization Name

Tapper

Date Founded

2023

Company Location

United States

Company Website

www.tapper.ai/

Company Facts

Organization Name

Campaign Protection

Company Location

United States

Company Website

campaignprotection.com

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

Categories and Features

Click Fraud

Not specified

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