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What is VoterLabs TargetMatch?

Identify the perfect audience for your campaign to strengthen the effectiveness of your communication and mobilization strategies with the advanced microtargeting and customized data solutions offered by VoterLabs. The specialists at VoterLabs will work alongside you to develop comprehensive profiles that identify the key individuals and households vital to your campaign's success. Take advantage of our intuitive TargetMatchTM Data Sync platform, which allows you to easily incorporate email addresses, mobile numbers, and other relevant data. By uploading your lists of voters, donors, or clients, you can enhance them with rich microtargeting insights and sophisticated segmentation options. This method enables you to dramatically improve your outreach impact and guarantees that your message resonates with the appropriate audience. Ultimately, employing a focused approach can be transformative in realizing your campaign objectives, leading to more meaningful engagement and support from constituents. In today’s competitive landscape, understanding your audience is not just beneficial; it’s essential for securing the desired results.

What is ActBlue Field Tools?

ActBlue Field Tools is a digital organizing and engagement platform designed for campaigns, advocacy organizations, nonprofits, unions, and other movement-building organizations. Formerly Impactive, the platform brings texting, calling, fundraising, canvassing, voter registration, volunteer mobilization, and supporter engagement into one system. Organizations can use ActBlue Field Tools to run peer-to-peer texting programs, send broadcast messages, manage phone banks, organize relational outreach, collect custom forms, and mobilize volunteers. Peer-to-peer texting allows volunteers to conduct high-volume one-to-one conversations with voters, supporters, donors, or members. Broadcast texting helps teams communicate with opted-in audiences using donation links, event reminders, calls to action, and other timely updates. The phone banking tools include a predictive dialer, patch-through calling, and access through mobile or web workflows. Relational organizing features let volunteers reach friends, family, and personal contacts through text, email, phone calls, social DMs, assigned contact outreach, and open canvassing. The platform also supports custom voter registration, canvassing, SMS fundraising, social media amplification, and volunteer action programs. Program management capabilities include teams, leaderboards, segmentation, targeting, volunteer management, integrations, data, and reporting. ActBlue Field Tools is built for organizations that need reliable infrastructure during major mobilization moments, including GOTV, fundraising pushes, member growth campaigns, issue advocacy, and events. By combining digital outreach, relationship-driven mobilization, fundraising, calling, texting, canvassing, and program management, ActBlue Field Tools helps organizations scale communication and action from one platform.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

$9.99

Pricing Information

$50 per month

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android
iPhone
Mac

Customer Service / Support

Not specified

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

VoterLabs

Company Website

www.voterlabs.ai/microtargeting

Company Facts

Organization Name

ActBlue

Date Founded

2004

Company Location

United States

Company Website

www.impactive.io

Categories and Features

Political Campaign

Demographic Data
Email Marketing
Voter Database

Categories and Features

Advocacy

Not specified

Fundraising

Not specified

Political Campaign

Not specified

Public Affairs

Not specified

SMS Marketing

Not specified

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