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What is Informa TechTarget Priority Engine?
Priority Engine™ amplifies sales and marketing strategies by providing instant access to authentic buyers within key accounts. Explore how Priority Engine can strengthen your efforts and enhance your overall initiatives. Speed up your deal closures with Priority Engine Email Alerts, delivering critical updates on the most engaged accounts in your vicinity straight to your inbox. In addition, harness the power of Inbound Converter to turn your website visitors into actionable leads. This component of Priority Engine automatically identifies in-market accounts that are browsing your site, gathers contacts from the active buying team, and enriches them with valuable insights regarding their purchase intentions, thereby streamlining your closing process. By employing these innovative tools, businesses can substantially increase their conversion rates and elevate their sales outcomes, ultimately leading to a more robust market presence. Embracing such technology not only improves efficiency but also fosters a more strategic approach to customer engagement.
What is Launched?
Introducing Launched, an all-encompassing platform tailored to assist Marketing and Sales Directors in effectively identifying and engaging with the right prospects at the most opportune times. With Launched at your disposal, you can:
Discover new growth opportunities through Publish, our free tool that connects you with top publishers for content submissions and editorial feedback, significantly expanding your reach to new audiences.
Identify potential buyers actively researching relevant topics using Intent, powered by Bombora, which provides you with a focused list of companies exploring keywords that align with your offerings, enabling you to create precise account lists.
Boost your brand's presence through Awareness, our programmatic advertising service that allows you to strategize and launch campaigns across multiple platforms, including digital, out-of-home, video, and television, while tracking vital performance metrics like impressions, click-through rates, and overall engagement.
Efficiently generate leads with Engagement, where you can define your lead specifications, upload your marketing materials, and rely on our specialized lead generation team to attract prospects through effective inbound marketing tactics. All leads generated are automatically captured for your ease of access. Moreover, Launched offers seamless integration with other tools, enhancing your marketing strategies and maximizing outreach effectiveness. Additionally, the user-friendly interface ensures that you can navigate the platform effortlessly, making the process of connecting with prospects even more streamlined.
Media
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Integrations Supported
Eloqua
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Marketo
Octane11
Salesforce
Salesforce Marketing Cloud Account Engagement
Integrations Supported
Eloqua
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Marketo
Octane11
Salesforce
Salesforce Marketing Cloud Account Engagement
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
£15,000/year
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Informa TechTarget
Date Founded
1999
Company Location
United States
Company Website
www.techtarget.com/products/priority-engine/
Company Facts
Organization Name
Launched
Date Founded
2017
Company Location
United Kingdom
Company Website
launchedtech.io
Categories and Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
B2B Data
B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring
Inside Sales
Auto-Dialing
Call List Management
Call Recording
Campaign Management
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management
Sales Intelligence
CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting
Categories and Features
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring
Lead Generation
Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification