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What is Informa TechTarget Priority Engine?
Priority Engine™ amplifies sales and marketing strategies by providing instant access to authentic buyers within key accounts. Explore how Priority Engine can strengthen your efforts and enhance your overall initiatives. Speed up your deal closures with Priority Engine Email Alerts, delivering critical updates on the most engaged accounts in your vicinity straight to your inbox. In addition, harness the power of Inbound Converter to turn your website visitors into actionable leads. This component of Priority Engine automatically identifies in-market accounts that are browsing your site, gathers contacts from the active buying team, and enriches them with valuable insights regarding their purchase intentions, thereby streamlining your closing process. By employing these innovative tools, businesses can substantially increase their conversion rates and elevate their sales outcomes, ultimately leading to a more robust market presence. Embracing such technology not only improves efficiency but also fosters a more strategic approach to customer engagement.
What is RightLeads?
Tailored lead profiles specifically crafted for the IT Security industry, which encompasses sectors like Endpoint Protection, Firewalls, and Secure Gateways, employ specialized filters focused on industry-specific Keywords, Skillsets, and Technologies. These profiles are carefully developed by seasoned professionals within the IT Security domain to maximize relevance and effectiveness. Utilizing the innovative "Heat Index" AI Engine, which harnesses cutting-edge data science methodologies to generate unique relevance scores, the system diligently indexes and analyzes a vast range of data sources, encompassing over 100 million pages from the web and social media. Each lead is meticulously assigned a Heat Index score that is in line with your particular IT security niche and expertise, providing thorough and precise information. This pioneering methodology supports Account-Based Marketing by effectively mining contacts, yielding human-verified leads that are assured to be 100% complete, more than 95% accurate, and consistently updated. In addition, the platform features high-potential accounts spanning numerous vital industry sectors, making it easier to develop strong Named Accounts Lists within the IT Security arena. By leveraging extensive sales intelligence related to the roles of key Economic Sponsors and Influencers, companies can accelerate their deal closures and improve their overall sales performance. Ultimately, this robust system not only simplifies the lead generation process but also equips organizations with the tools needed to strategically focus on the most promising prospects, thereby enhancing their chances for success in a competitive market. This focus on precision and relevance empowers businesses to achieve their sales objectives more effectively.
Integrations Supported
Eloqua
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Marketo
Octane11
Salesforce
Salesforce Marketing Cloud Account Engagement
Integrations Supported
Eloqua
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Marketo
Octane11
Salesforce
Salesforce Marketing Cloud Account Engagement
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Informa TechTarget
Date Founded
1999
Company Location
United States
Company Website
www.techtarget.com/products/priority-engine/
Company Facts
Organization Name
RightLeads
Date Founded
2008
Company Location
United States
Company Website
rightleads.io
Categories and Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
B2B Data
B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring
Inside Sales
Auto-Dialing
Call List Management
Call Recording
Campaign Management
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management
Sales Intelligence
CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting
Categories and Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification