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Uncover the hidden capabilities of social analytics that you might not have thought were possible. After five years of thorough investigation, Tellagence has introduced a revolutionary science designed to interpret and predict consumer behavior within social networks. This advancement is expected to transform the realm of social marketing as brands gain a deeper understanding of authentic influence and successful outcomes by delving into the elements that drive their marketing achievements. The Tellagence team is dedicated to building a brand that reflects this all-encompassing scientific insight. With their Software as a Service (SaaS) tool set to launch in October, this represents just the beginning of Tellagence's expansive journey. Moreover, the foundational science and insights from Tellagence are likely to open up numerous opportunities for refining marketing strategies in the fast-changing digital world. As a result, businesses can anticipate a future where making decisions based on data will be integral to their overall success and growth. This innovative approach holds the promise of reshaping how brands interact with their audiences and strategize their market presence.
What is Helixa?
In contrast to conventional market research tools that rely on a single data source and methodology, Helixa Discovery offers a multifaceted approach by combining diverse data sets for a richer understanding of any target audience. By examining audience interests, demographics, and psychographics—carefully adjusted to represent the broader US population—you can craft detailed personas that guide your strategic initiatives. The integration of your social listening tool with Helixa significantly enhances the depth of your insights. Delve deeper into the people behind the Tweets to uncover their interests, including media preferences, brand affinities, and motivational drivers. The intersection of interests and consumption is illuminated by the reliable MRI-Simmons (GfK) data, which, when paired with the cutting-edge capabilities of Helixa Discovery, allows you to connect influencers, interests, media, and product usage through a perspective that reflects actual behaviors. This methodology not only reveals valuable opportunities within your influencer marketing endeavors but also aids in discovering, validating, and ranking potential influencers. By understanding the quality and engagement levels of their followers, you broaden your reach and amplify your market impact. Such a comprehensive perspective not only refines your marketing tactics but also equips you to make strategic decisions that effectively connect with your intended audience. Ultimately, this results in a more dynamic and responsive marketing approach that aligns closely with the evolving preferences of consumers.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
API Availability
Pricing Information
Pricing not provided
Pricing Information
Pricing not provided
Supported Platforms
SaaS
Supported Platforms
SaaS
Customer Service / Support
Web-Based Support
Customer Service / Support
Web-Based Support
Training Options
Not specified
Training Options
Not specified
Company Facts
Organization Name
Tellagence
Date Founded
2011
Company Location
United States
Company Website
www.tellagence.com
Company Facts
Organization Name
Helixa
Date Founded
2018
Company Location
United States
Company Website
www.helixa.ai/solutions
Categories and Features
Audience Intelligence
Not specified
Categories and Features
Audience Intelligence
Not specified