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What is The Trade Desk?

Advertising is essential for the open internet, providing crucial support to content creators, journalists, and the unhindered exchange of ideas and information. Our media-buying platform is crafted to foster a more engaging and inspiring atmosphere for everyone participating in this ecosystem. We are committed to transforming the media landscape in a manner that serves the greater good of humanity. Our strategy focuses on helping brands create a more relevant and insightful advertising experience for consumers while setting a new standard for global outreach, precision, and transparency. What distinguishes us is our buy-side operation, which harmonizes with the interests of all parties involved. We do not push our own media products since we hold no ownership in any; it truly couldn't be simpler. With The Trade Desk, you gain access to one billion more individuals than you would with other prominent media-buying platforms. Our mission is to ensure that your advertising expenditure is informed by data-driven insights, enhancing transparency throughout every aspect of our operations, including pricing, inventory, measurement, and reporting. By embracing these principles, we strive to create a more fair and inclusive advertising environment for all stakeholders, ultimately benefiting the entire industry.

What is Retargetly?

Retargetly distinguishes itself as the only Data Platform focused exclusively on developing addressable audience solutions for brands and publishers throughout Latin America. In contrast to conventional onboarding or audience firms, we offer a complete Platform where every element works in harmony to enhance value for our clients. Our diverse suite of tools allows for the effortless integration and matching of your first-party data with highly sought-after second and third-party data sources. Our advanced algorithms are carefully crafted to extract insights from extensive data sets, enabling us to make predictions and assess consumer behavior with minimal inputs tailored to your specific needs. With our platform, you can design your ideal audience segments by utilizing all available data sets. While our tools are designed for easy self-service, we also provide a dedicated team ready to assist you throughout the entire journey, ensuring you meet your objectives successfully. In our collaborative efforts, we aim to empower brands and publishers to harness their data-driven strategies effectively, fostering growth and innovation in their industries. This commitment to excellence sets us apart in a competitive landscape, making us the go-to choice for data-driven solutions.

Media

Media

Integrations Supported

Eyeota
Advangelists
Airtory
BDEX
Beachfront
Bionic for Agencies
Black Crow AI
Campaign Manager+
Google Ads
Gravity Data
Instagram
Integral Ad Science
LumenAd
Narrative
RIVN
Social Display
Supermetrics
Taboola
Teads
Tealium Customer Data Hub

Integrations Supported

Eyeota
Advangelists
Airtory
BDEX
Beachfront
Bionic for Agencies
Black Crow AI
Campaign Manager+
Google Ads
Gravity Data
Instagram
Integral Ad Science
LumenAd
Narrative
RIVN
Social Display
Supermetrics
Taboola
Teads
Tealium Customer Data Hub

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

The Trade Desk

Date Founded

2009

Company Location

United States

Company Website

thetradedesk.com

Company Facts

Organization Name

Retargetly

Date Founded

2014

Company Location

United States

Company Website

retargetly.com

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

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