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What is TheOptimizer.io?

TheOptimizer, crafted by seasoned professionals with more than ten years in the field, serves as a comprehensive automated campaign management platform. This system streamlines the process of optimizing your campaigns, enhancing your return on investment while saving time and increasing your profit margins. By leveraging precise campaign analytics, you can fully automate the optimization process. It provides a variety of tools including flexible automatic rules and smart lists to simplify your tasks. Safeguard your advertising expenditure with continuous 24/7 monitoring rules applicable at the levels of campaigns, widgets, and creatives. As your campaign performance evolves, budgets and bids can be adjusted automatically to reflect these changes. The platform allows for the quick cloning of native campaigns, enabling you to replicate successful strategies without the need to start from scratch. With the ability to automate your optimization entirely based on reliable campaign data and implement rule-based actions, efficiency is greatly improved. Additionally, you can swiftly modify and establish bids for publishers or campaigns without the hassle of logging into your traffic source. The system also enables you to automatically track and pause underperforming or saturated creatives using dedicated rules at the creative level. This comprehensive approach ensures you stay ahead in the competitive landscape of digital marketing.

What is PropellerAds?

PropellerAds is a diverse advertising platform that offers a variety of unique traffic sources along with AI-driven tools for ad-serving and optimization, catering to media buyers, agencies, brand owners, and affiliate marketers alike. Among its features are sophisticated Demographic and Interest Targeting capabilities tailored to align with specific audiences, a CPA goal pricing model that automates bidding and optimization processes, and effective ad serving formats such as Push, Interstitial, and Popunder ads, complemented by distinctive templates for user customization. Additionally, the company prides itself on being a member of IAB Europe and holds an ISO/IEC 27001 Safety Certificate, underscoring its commitment to security and quality in advertising solutions. This dedication to providing a robust and secure advertising environment sets PropellerAds apart in the competitive landscape.

Media

Media

Integrations Supported

RedTrack
Voluum
AdMobiSpy
AdsBridge
CPV Lab Pro
EXADS
FunnelFlux
Google Analytics
Outbrain
PeerClick
PopAds
Revcontent
Skro
SpyOver
SpyPush
Taboola
ThriveTracker
Verizon Small Business Essentials
Yahoo DSP

Integrations Supported

RedTrack
Voluum
AdMobiSpy
AdsBridge
CPV Lab Pro
EXADS
FunnelFlux
Google Analytics
Outbrain
PeerClick
PopAds
Revcontent
Skro
SpyOver
SpyPush
Taboola
ThriveTracker
Verizon Small Business Essentials
Yahoo DSP

API Availability

Has API

API Availability

Has API

Pricing Information

$199 per month
Free Trial Offered?
Free Version

Pricing Information

$100/min deposit
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TheOptimizer.io

Date Founded

2017

Company Location

Albania

Company Website

theoptimizer.io

Company Facts

Organization Name

PropellerAds

Date Founded

2011

Company Location

Cyprus

Company Website

propellerads.com

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

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