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What is TheOptimizer.io?

TheOptimizer, crafted by seasoned professionals with more than ten years in the field, serves as a comprehensive automated campaign management platform. This system streamlines the process of optimizing your campaigns, enhancing your return on investment while saving time and increasing your profit margins. By leveraging precise campaign analytics, you can fully automate the optimization process. It provides a variety of tools including flexible automatic rules and smart lists to simplify your tasks. Safeguard your advertising expenditure with continuous 24/7 monitoring rules applicable at the levels of campaigns, widgets, and creatives. As your campaign performance evolves, budgets and bids can be adjusted automatically to reflect these changes. The platform allows for the quick cloning of native campaigns, enabling you to replicate successful strategies without the need to start from scratch. With the ability to automate your optimization entirely based on reliable campaign data and implement rule-based actions, efficiency is greatly improved. Additionally, you can swiftly modify and establish bids for publishers or campaigns without the hassle of logging into your traffic source. The system also enables you to automatically track and pause underperforming or saturated creatives using dedicated rules at the creative level. This comprehensive approach ensures you stay ahead in the competitive landscape of digital marketing.

What is Readpeak?

Readpeak effectively attracts around one million visitors each month to its clients' sites by leveraging native advertising strategies. With Readpeak, advertisers can create tailored campaigns designed to improve conversion rates significantly. The platform engages millions of users weekly across 1,000 diverse news websites throughout Europe. As a dedicated advertising solution, Readpeak seeks to streamline the native advertising experience, making it easier for both advertisers and agencies to implement successful and smart campaigns. Signing up with Readpeak and launching a native advertising campaign comes at no cost; advertisers only pay for each click on their live ads. This platform automatically optimizes your campaign, enabling you to concentrate on setting a maximum budget for clicks leading to your website. After you determine your preferred cost-per-click (CPC), Readpeak manages the entire transaction process, collaborating with the publishers who will display your campaign. This efficient method not only conserves time but also enhances the impact of your advertising initiatives, ensuring that clients receive a significant return on their investment. Furthermore, the user-friendly interface of Readpeak allows even those with minimal advertising experience to navigate and benefit from the platform seamlessly.

Media

Media

Integrations Supported

AdsBridge
Binom
FunnelFlux
Google Analytics
Loyalistic
Outbrain
PopAds
Propeller CRM
RedTrack
Revcontent
Supermetrics
Taboola
Verizon Small Business Essentials
Voluum
Yahoo DSP

Integrations Supported

AdsBridge
Binom
FunnelFlux
Google Analytics
Loyalistic
Outbrain
PopAds
Propeller CRM
RedTrack
Revcontent
Supermetrics
Taboola
Verizon Small Business Essentials
Voluum
Yahoo DSP

API Availability

Has API

API Availability

Has API

Pricing Information

$199 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TheOptimizer.io

Date Founded

2017

Company Location

Albania

Company Website

theoptimizer.io

Company Facts

Organization Name

Readpeak

Date Founded

2014

Company Location

Finland

Company Website

www.readpeak.com

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Categories and Features

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

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