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What is ThreatMark?

ThreatMark is at the forefront of combating fraud by utilizing behavioral intelligence, enabling financial institutions to safeguard their customers from various scams and social engineering tactics. The company proactively identifies threats to digital channels, preventing fraudulent activities before they occur, unlike traditional fraud detection methods, which often fall short. In addition to assisting financial institutions and fintech partners in addressing fraud, ThreatMark significantly minimizes false positives associated with current fraud prevention measures, reduces operational expenses, and aids global partners in customer retention and revenue growth. Conventional fraud detection methods typically rely on historical transaction data, while authentication practices primarily focus on what a user knows or possesses; however, these strategies prove inadequate against scams where legitimate customers authorize fraudulent payments using their credentials, devices, and locations. By integrating its Behavioral Intelligence solution, ThreatMark enhances an institution’s fraud prevention capabilities through the analysis of largely overlooked data regarding digital interactions and user-device behavior, allowing for the identification of transactions that occur under duress or manipulation by fraudsters, ultimately strengthening the overall security framework of financial institutions.

What is Ekata?

Detecting and preventing the creation of fake user accounts is crucial in order to protect loyalty programs from those attempting to take advantage of them. Organizations can significantly improve their risk evaluation processes by cross-referencing customer data with trustworthy external sources. To combat payment fraud effectively, it is essential to make accurate risk judgments at every phase of the transaction, whether it be prior to, during, or following authorization. Simplifying the authorization process is key to reducing friction for customers as they make purchases. The Ekata Identity Engine employs sophisticated data science and machine learning methods to merge two distinct datasets: the Ekata Identity Graph and the Ekata Identity Network. These datasets emphasize critical identity features, converting them into actionable insights that enable businesses to conduct thorough risk assessments of their customers. By validating a larger volume of legitimate interactions, companies can broaden and sustain their customer base. Furthermore, identifying more fraudulent activities allows organizations to protect their financial assets more effectively. Swift risk evaluations facilitate the approval of additional legitimate transactions, thus ensuring the prevention of fraud while simultaneously embracing more reliable customers. This strategy not only enhances security protocols but also fosters improved customer satisfaction and loyalty over time, which can lead to long-lasting business success. The combination of advanced technology and thoughtful risk management creates a more secure and efficient transaction environment for everyone involved.

Media

Media

Integrations Supported

Accertify
Cybersource
Dataview360
Decisimo
Equifax BusinessConnect
Experian Identity Verification
Feedzai
Fraud.net
Kount
Q2
TruNarrative

Integrations Supported

Accertify
Cybersource
Dataview360
Decisimo
Equifax BusinessConnect
Experian Identity Verification
Feedzai
Fraud.net
Kount
Q2
TruNarrative

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ThreatMark

Date Founded

2015

Company Location

USA

Company Website

www.threatmark.com

Company Facts

Organization Name

Mastercard

Date Founded

1966

Company Location

United States

Company Website

ekata.com

Categories and Features

Fraud Detection

Access Security Management
Check Fraud Monitoring
Custom Fraud Parameters
For Banking
For Crypto
For Insurance Industry
For eCommerce
Internal Fraud Monitoring
Investigator Notes
Pattern Recognition
Transaction Approval

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