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What is Thrive Optimize?

In the previously mentioned real-world split test, depending on so-called "experts" could have led to a significant loss of thousands of possible email subscribers during the lifespan of our landing page. When you reflect on the repercussions of that conversion gap over weeks, months, or even years, it becomes increasingly evident just how crucial A/B testing is for the growth of your business. Relying solely on marketing specialists can pose considerable risks. If you're searching for an A/B testing solution, your choices are rather limited. At present, there are three main categories of software available: Google Optimize, which can be beneficial but often necessitates a high level of expertise to carry out even simple tests; old, free WordPress plugins that have not been updated in years and provide very limited features; or you may feel daunted by the scarcity of viable options. It’s understandable that you may not have been as diligent in testing and refining your website as you should have been, especially given the hurdles in discovering effective tools. Ultimately, the need for a reliable A/B testing tool cannot be overstated, as it can dramatically enhance your site's performance and user engagement.

What is Google Optimize?

Transform the way you engage with your website visitors by providing cutting-edge, individualized experiences along with free website testing. By leveraging Optimize’s seamless connection with Google Analytics, you can quickly uncover valuable insights to improve your site. Easily run a variety of tests on your website’s content, such as A/B, multivariate, and redirect tests, to identify what truly appeals to your audience. The era of a one-size-fits-all strategy is long gone; customize your website engagement to cater to the unique preferences of each visitor. Experience enhanced outcomes directly from your dashboard in mere minutes. Create tailored landing pages for your Google Ads campaigns designed to convert casual visitors into devoted customers. Setting up your first website test can be accomplished in just a few minutes, and our user-friendly visual editor simplifies the entire process. Explore this functionality and other features to further optimize your customer journey. Optimize's compatibility with additional Google tools not only streamlines your efforts but also fosters better teamwork and productivity, contributing to a more impactful online presence. Harness these resources to unlock the complete capabilities of your website and witness the positive changes they bring. In today's digital landscape, maximizing user engagement has become essential for sustained success.

Media

Media

Integrations Supported

29 Next
Beam AI
Contentsquare
Cutover
Dotaki
Ecomz
ExactMetrics
Firebase
Google Ads
Google Site Kit
Intelligems
Littledata
Lytics
Mindspun
Rambox
Replo
Scrivito
TrueNorth
WordPress
Zuko Analytics

Integrations Supported

29 Next
Beam AI
Contentsquare
Cutover
Dotaki
Ecomz
ExactMetrics
Firebase
Google Ads
Google Site Kit
Intelligems
Littledata
Lytics
Mindspun
Rambox
Replo
Scrivito
TrueNorth
WordPress
Zuko Analytics

API Availability

Has API

API Availability

Has API

Pricing Information

$19 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Thrive Themes

Date Founded

2013

Company Location

Switzerland

Company Website

thrivethemes.com/optimize/

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

marketingplatform.google.com/about/optimize/

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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