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What is Tidewater?

Tidewater employs sophisticated machine learning methods to pinpoint businesses that mirror your clientele by evaluating over 200 different indicators pertinent to your direct mail campaigns. In addition to this, you can create a customized audience or leverage your pre-existing lists to enhance targeting. The interface facilitates the tracking of conversions from your direct mail campaigns, effectively paralleling the features available in digital marketing efforts. Through the Enhancement API, users can tap into an expansive repository of company information sourced from a database of 35 million business locations by simply inputting basic information. For example, entering a company name along with its zip code allows you to retrieve the complete address seamlessly. Moreover, by submitting a company's URL or its name and address, you can access an array of over 50 enhanced signals that provide insights into its website, industry, and financial status. To begin using these features, you need to register for an account with Tidewater to obtain your developer app_id and token, facilitating access to the platform. Once your registration is verified, locating your API credentials is straightforward through the Settings menu, making it easy for developers to incorporate and maximize Tidewater's functionalities effectively. This streamlined process ensures that you can efficiently harness the power of Tidewater in your marketing strategies.

What is Cyance?

Cyance employs a clear and effective methodology: it identifies ideal customers through precise intent signals, determines the best times to engage based on their behaviors, and swiftly deploys impactful, targeted marketing campaigns. With Cyance, sales and marketing teams gain vital tools that empower them to consistently exceed their revenue targets. As a leading provider of global B2B intent data, Cyance not only delivers unmatched coverage in European markets but also supports native language searches, enhancing accessibility for intent-driven buyers across the region. The account-based marketing platform effectively combines inbound and outbound demand generation while providing sophisticated management of intent signals, which encompasses monitoring alerts and activating specific audiences, thus affording businesses a deeper insight into buyer intent. By accurately identifying and focusing on genuine intent, organizations can streamline their sales and marketing efforts, leading to higher conversion rates and overall success. This strategic approach ultimately promotes a more effective allocation of resources, enabling teams to concentrate on high-potential leads, maximizing their market impact, and fostering enhanced customer relationships that drive long-term growth. Additionally, the emphasis on understanding buyer intent allows companies to adapt their strategies dynamically, ensuring they remain competitive in an ever-evolving marketplace.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
LinkedIn
Salesforce

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
LinkedIn
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tidewater

Company Location

United States

Company Website

tidewater.io

Company Facts

Organization Name

Cyance

Date Founded

2007

Company Location

United Kingdom

Company Website

cyance.com/how-it-works/

Categories and Features

Big Data

Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
Data Warehousing
High Volume Processing
No-Code Sandbox
Predictive Analytics
Templates

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

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