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What is Tobii Pro Lab?

Pro Lab is a sophisticated eye tracking software designed specifically for conducting experimental research with Tobii Pro hardware. This adaptable platform supports researchers throughout the entire research journey, catering to both simple and complex experiments. When paired with Tobii Pro hardware, Pro Lab creates a holistic solution for investigating human behavior. It boasts a user-friendly visual interface alongside specialized software tools, which effectively assist researchers from the initial stages of test design and data collection to the intricate process of detailed analysis. By encouraging solid experimental methodologies, Pro Lab allows newcomers to easily begin their eye tracking endeavors while also offering significant flexibility to adapt to changing research needs. Additionally, Pro Lab is meticulously engineered to integrate flawlessly with our range of screen-based and wearable eye trackers, ensuring the efficient processing of data streams for researchers in pursuit of high-quality insights. This collaboration not only improves the overall research experience but also fosters a deeper understanding of the complexities of human behavior, ultimately contributing to more profound research outcomes.

What is EyeQuant?

Understanding user interactions, from enticing social media ads to the reasons behind abandoned shopping carts, is vital for refining the user experience before a product launch. By gathering actionable insights, you can eliminate uncertainties and empower creative teams to develop designs that consistently achieve high conversion rates. This method acts as a diagnostic tool, helping to identify underperforming pages and areas needing improvement within the digital customer journey, which can lead to increased conversions. Utilizing sophisticated heat maps provides immediate, objective feedback on user engagement with video ads, animations, and motion designs, paving the way for design optimization and performance enhancement prior to release. It's equally important to discern which design elements may distract users or create conflicts, as this knowledge is crucial for improving designs and elevating conversion rates. Such thorough analysis not only enhances user engagement but also contributes significantly to developing a more effective digital marketing strategy. Furthermore, this proactive approach ensures that your marketing efforts align with user expectations, ultimately leading to greater success in reaching your business goals.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tobii Pro

Date Founded

2001

Company Location

Sweden

Company Website

www.tobiipro.com/product-listing/tobii-pro-lab/

Company Facts

Organization Name

EyeQuant

Date Founded

2009

Company Location

United Kingdom

Company Website

www.eyequant.com/what/eyequant-experience/

Categories and Features

Categories and Features

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