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What is Tobii Pro Sticky?

Sticky, developed by Tobii Pro, is a groundbreaking self-service online platform that integrates survey questions with webcam-based eye tracking and emotion analysis, making it easier to conduct intricate quantitative research. This streamlined method offers a time-efficient and cost-effective way to incorporate eye tracking into studies, allowing researchers to examine large consumer panels as they engage with specific shelves, packaging, advertisements, or websites directly from their devices. In contrast to traditional face-to-face research techniques, Sticky provides extensive quantitative eye tracking and emotion analytics at a considerably lower expense. By leveraging the participant's webcam, market researchers gain valuable visual and emotional insights about the effectiveness and attractiveness of various designs, especially in packaging and advertising contexts. The platform also connects effortlessly with online survey tools and global panel providers, ensuring a smooth data collection process that yields quick results. With its innovative features, researchers can easily achieve a deep understanding of consumer behavior and preferences, leading to more informed decision-making. Additionally, this technology empowers businesses to adapt their marketing strategies based on real-time feedback from consumers.

What is Receptiviti?

By examining language, one can reveal a range of personality traits and underlying motivations. Receptiviti connects these traits to the Big Five personality framework, which includes 35 unique personality metrics. Through the evaluation of aspects such as authenticity, influence, and social bonding, individuals can better understand how they interact within social settings. This thorough analysis not only uncovers the motivations driving behavior—be it ambition, the quest for power, a longing for rewards, risk aversion, or a propensity for taking risks—but also highlights harmful or aggressive language that may reflect bias, hate, or violence toward specific groups. Moreover, the ability to determine the authorship of various written works adds significant value in areas such as literary critique, cybersecurity, forensic analysis, and the examination of social media communications. This multifaceted approach ultimately deepens our comprehension of communication across different environments. In an era where digital interactions dominate, the ramifications of these findings are extensive and significant, influencing how we perceive and engage with one another in an interconnected world.

Media

Media

Integrations Supported

Unified.to

Integrations Supported

Unified.to

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tobii Pro

Date Founded

2001

Company Location

Sweden

Company Website

www.tobiipro.com/product-listing/sticky-by-tobii-pro/

Company Facts

Organization Name

Receptiviti

Date Founded

2015

Company Location

Canada

Company Website

www.receptiviti.com/platform

Categories and Features

Emotion Recognition

Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions

Categories and Features

Emotion Recognition

Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions

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