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What is Tooldata Martech?

Tooldata Martech is a SaaS platform focused on social listening, aimed at the Spanish-speaking demographic in Latin America. It enables users to monitor more than ten social media platforms, including Instagram, TikTok, Twitter/X, Facebook, and YouTube, while utilizing AI-based sentiment analysis with an impressive 92% accuracy for Spanish content. Among its key features are real-time crisis alerts that can detect issues up to four hours in advance, competitor monitoring tools, and Share of Voice evaluations, complemented by automated reporting functionalities, a REST API for seamless integration, and bespoke white-label dashboards designed for agencies. Currently, over 100 businesses across Chile, Colombia, Peru, and Mexico leverage this platform, showcasing its significant presence in the market. Additionally, potential users can explore a 7-day free trial that does not require a credit card, and subscription plans commence at $500 per month. By offering these sophisticated tools, Tooldata Martech not only aids companies in refining their social media strategies but also plays a crucial role in the proactive management of their brand reputation in an ever-evolving digital landscape. This advancement highlights the increasing importance of effective social listening in today’s competitive environment.

What is Talkwalker?

Acquire social insights from the top brands that influence global trends. It's essential to protect your brand's reputation on an international level. Talkwalker serves as your dedicated partner, providing AI-powered analysis that offers real-time insights from social media and online content in 187 languages. This capability enables you to quickly spot potential issues and concerns before they turn into significant problems. Leverage our proven KPI frameworks to effectively measure your brand and marketing performance. Analyze sentiment and overall brand health, linking your social strategies to measurable business results while equipping your management team with immediate analytical updates. Compare your performance against rivals across multiple channels and discover authentic customer perceptions of your brands and products as they arise. Boost the effectiveness of your marketing initiatives using data-driven technology. Reveal captivating stories and pinpoint influential figures to enhance your brand's reach. With Quick Search, you can monitor the most pertinent narratives within your industry and about your brand as they unfold in real-time, keeping you at the forefront of industry developments while empowering your strategic decisions.

Media

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Media

Integrations Supported

Audiense
Axis LMS
Blackbird.AI
Cerby
Conductor
Data Virtuality
Desktop.com
Facebook
Google Analytics
Gradient Works
Hootsuite
Netino
OwlyGPT
RingCentral RingCX
Tableau
Upfluence
X (Twitter)

Integrations Supported

Audiense
Axis LMS
Blackbird.AI
Cerby
Conductor
Data Virtuality
Desktop.com
Facebook
Google Analytics
Gradient Works
Hootsuite
Netino
OwlyGPT
RingCentral RingCX
Tableau
Upfluence
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

$500/month
Free Trial Offered?
Free Version

Pricing Information

$9,600 per year
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tooldata

Date Founded

2018

Company Location

Chile

Company Website

tooldata.io

Company Facts

Organization Name

Talkwalker

Date Founded

2009

Company Location

Luxembourg

Company Website

www.talkwalker.com

Categories and Features

Categories and Features

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Pricing Optimization

Channel Analysis
Competing Product Analysis
Forecasting
Market Analysis
Multi-Store Management
Price List Management
Price Optimization Automation
Pricing Analytics
Profitability Analysis
Scenario Planning

Reputation Management

Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label

Review Management

Campaign Management
Dashboard
Negative Feedback Management
Response Management
Review Monitoring
Review Notification
Review Request
Sentiment Analysis
Social Sharing
White Label

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

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