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What is Torus?

Achieve a thorough grasp of cost allocation while meticulously keeping track of all expected pricing adjustments to uncover possible savings. By making informed strategic choices, you can effectively oversee and improve profitability at both the card and merchant levels. Introduce re-pricing solutions tailored for issuers and acquirers, offer support for interchange fees, and craft pricing strategies focused on profit for BIN sponsors. Our offerings empower issuers and acquirers to generate additional millions in USD annually by enhancing their management of card network fees and improving transactional profitability. In the past, issuers often struggled to understand network costs, resulting in considerable overpayments. Our swift cost analysis tools help pinpoint and optimize excessive expenses while guaranteeing real-time updates on pricing changes. Acquirers also faced challenges with managing portfolio-level profitability on a quarterly basis and lacked visibility into margins at the merchant level. By illuminating merchant-level profitability, we refine the pricing strategies for underperforming merchants, ultimately increasing overall portfolio profitability. Partnering with Torus allows you to collaborate with industry experts, thereby significantly enhancing your financial performance and unlocking new avenues for growth in your business.

What is MerchantFlow?

MerchantFlow acts as an analytical tool centered on enhancing profitability for businesses utilizing Shopify and WooCommerce. By amalgamating key financial aspects such as revenue, cost of goods sold (COGS), landed expenses, fulfillment costs, third-party logistics (3PL), advertising budgets, payment processing charges, and overall operational expenditures, it effectively uncovers the true profit at the levels of individual stores, orders, and products. The platform features a real-time dashboard that delivers in-depth reports on profit and loss, blended return on ad spend (ROAS), advertising expenditures, assessments of product viability, and cohort analyses. Additionally, MerchantFlow integrates flawlessly with advertising networks like Meta, Google, TikTok, and Snapchat, facilitating comprehensive reporting that encompasses both e-commerce and marketing metrics. This integration not only bolsters visibility but also enables brands to make strategic decisions grounded in a complete understanding of their financial landscape. Furthermore, the use of MerchantFlow can lead to improved resource allocation and enhanced marketing strategies for sustained growth.

Media

Media

No images available

Integrations Supported

Shopify
WooCommerce

Integrations Supported

Shopify
WooCommerce

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$49/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Torus

Company Location

United States

Company Website

torusadvisors.com

Company Facts

Organization Name

MerchantFlow

Date Founded

2025

Company Location

Australia

Company Website

merchantflow.ai

Categories and Features

Banking

ATM Management
Compliance Tracking
Corporate Banking
Credit Card Management
Credit Union
Investment Banking
Multi-Branch
Online Banking
Private Banking
Retail Banking
Risk Management
Securities Management
Transaction Monitoring

Categories and Features

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