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design 1 out of 5 stars
support 1 out of 5 stars

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What is Traffic Roots?

Traffic Roots provides a specialized programmatic advertising platform designed specifically for agencies, media buyers, and brands, highlighting the uniqueness of its services compared to others in the market. Utilizing the Traffic Roots DSP, advertisers can accurately reach their desired audience while benefiting from real-time campaign updates and performance monitoring. Witness a rapid increase in website traffic and user interaction, as our sophisticated ad targeting techniques effortlessly connect you with consumers. Maintain your brand's visibility in the digital realm by showcasing advertisements on well-known apps and lifestyle magazines. Our extensive media coverage spans various interests, catering to everything from mainstream news to specialized topics such as CBD, cannabis, politics, and even charming animals. As a dynamic and innovative advertising technology company, Traffic Roots is committed to boosting revenue within the digital ecosystem, especially in the cannabis industry. Our dedication to developing, revolutionizing, and refining technology at a significant scale distinguishes us as pioneers in the field of innovation. By consistently evolving and broadening our services, we aim to address the varied demands of our clients and adapt to the shifting dynamics of the marketplace, ensuring we remain a step ahead in this competitive landscape. Embrace the future of advertising with Traffic Roots, as we redefine the possibilities of digital marketing.

What is AcuityAds?

AcuityAds distinguishes itself as a leading technology company that provides marketers with a robust platform for omnichannel digital advertising, ensuring remarkable returns on their advertising expenditures. Its cutting-edge journey automation technology, known as illuminâ„¢, flawlessly combines planning, purchasing, and real-time analytics into one cohesive platform. Utilizing proprietary artificial intelligence, illuminâ„¢ significantly improves programmatic capabilities, effectively connecting the gap between ad strategy and its execution. The firm creates a unified ecosystem that includes privacy-compliant data, inventory management, measures for brand safety, and partnerships focused on fraud prevention, delivering dependable solutions that yield exceptional, above-average results for even the most selective marketers. Central to AcuityAds' offerings is the unique Consumer Valuing Tool, which employs an algorithm to examine thousands of signals throughout the consumer journey and assesses their impact on conversion rates. These vital insights play a crucial role in uncovering new prospecting opportunities across a range of advertising formats, ultimately boosting campaign effectiveness and enhancing customer engagement. Furthermore, AcuityAds remains committed to evolving and adapting in response to the dynamic environment of digital marketing, ensuring that their clients continue to thrive in an increasingly competitive landscape.

Media

Media

Integrations Supported

Integrations Supported

Facebook
Fraudlogix
Instagram
Nielsen Marketing Cloud
OpenX
PubMatic
Web For Actors
Yahoo! Mail
comScore

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Traffic Roots

Date Founded

2016

Company Location

United States

Company Website

trafficroots.com/advertising/

Company Facts

Organization Name

AcuityAds

Date Founded

2009

Company Location

Canada

Company Website

www.acuityads.com

Categories and Features

Categories and Features

Advertising

Not specified

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