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What is TransUnion TruEmpower?

TransUnion TruEmpower enables organizations to centralize, enhance, and oversee all identity data from a single, reliable source. By seamlessly merging first-, second-, and third-party data, it integrates media signals with consumer traits and behaviors. This unified identity data repository empowers marketers to craft more sophisticated audience segments, provide more relevant experiences, and generate valuable metrics that aid in the ongoing refinement of their strategies, executions, and overall effectiveness. Recognizing the essential need for control and ownership over data, TransUnion TruEmpower features the IDMP, which provides direct access to raw, event-level identity data within your organization’s data science architecture. This identity extract not only allows for the integration of household and individual identities with supplementary data sources but also promotes the discovery of deeper insights and the identification of new pathways for growth and engagement. Consequently, organizations are better equipped to make informed decisions based on a holistic understanding of their audience, ultimately driving strategic success and fostering deeper connections with consumers.

What is LifeLock?

Scammers can easily create fake accounts, secure payday loans, and even submit tax forms using your personal information. With a new victim appearing every three seconds, it is imperative to implement identity theft protection swiftly. You can effortlessly protect your TransUnion credit profile with a single click through the Identity Lock feature. Moreover, safeguard your most crucial asset by utilizing Home Title Monitoring available in the Ultimate Plus plan. Employ Privacy Monitor to investigate commonly used people-search websites, find your details, and eliminate them if needed. The process of enrolling in and establishing these protective measures only takes a few minutes. If we identify a possible identity threat, you will receive alerts via text, email, phone, or our mobile application to keep you informed. Additionally, our services are designed to thwart hackers from accessing your sensitive information, complemented by a VPN to enhance your online privacy. Should you become a victim of identity theft, one of our dedicated U.S.-based representatives will guide you through the resolution process. In addition, we offer reimbursement for any funds lost as a result of identity theft, up to the limit specified in your plan, providing you with further reassurance. By taking these preventive measures, you can significantly lower the likelihood of falling prey to identity theft and protect your financial future. Remember, the sooner you take action, the better shielded you will be against potential threats.

Media

Media

Integrations Supported

BDEX
Go2mobi
Google Cloud Platform
Microsoft 365
Norton 360
Teamstack

Integrations Supported

BDEX
Go2mobi
Google Cloud Platform
Microsoft 365
Norton 360
Teamstack

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$8.29 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TransUnion

Date Founded

1968

Company Location

United States

Company Website

www.transunion.com

Company Facts

Organization Name

NortonLifeLock

Date Founded

1982

Company Location

United States

Company Website

www.lifelock.com

Categories and Features

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Categories and Features

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