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What is Trax?

Trax enables brands and retailers to adeptly navigate the changing retail environment, where merging physical and digital experiences leads to improved customer satisfaction at the shelf level. By providing a thorough and accurate approach for consumer packaged goods (CPG) manufacturers and retailers to monitor, quantify, and evaluate shelf activity, Trax positions itself as a frontrunner in the industry. The platform's real-time tracking and analytical features deliver insights into aisle dynamics, contributing to enhanced operational efficiency. Poorly managed shelves can result in unhappy customers and lost sales; yet, retailers frequently struggle to have enough personnel to promptly address every problem. With Trax, shelves are scanned automatically, conditions are assessed, and essential adjustments are prioritized to unlock the full potential of each aisle. This ensures consistent optimal positioning of products across all stores. Additionally, Trax Retail Execution utilizes state-of-the-art image-recognition technology and sophisticated deep-learning algorithms to digitize shelf data, which ultimately stimulates sales growth and improves the shopping experience. By adopting these advanced tools, retailers can achieve a smooth integration of their physical and digital strategies, leading not only to better performance but also to a stronger connection with their customers. The evolution of retail demands such innovative solutions to meet the expectations of today’s shoppers.

What is Manthan Merchandise Analytics?

This document outlines the essential steps to undertake, specifying when and where these actions should occur, along with the individuals accountable for them. Manthan’s Merchandise Analytics serves as a sophisticated Prescriptive Analytics tool powered by AI, providing guidance on the most optimal, data-driven actions for critical merchandising and in-store operations. Moreover, its state-of-the-art conversational interface ensures that all users within the business can easily access and apply these insightful recommendations. By customizing product assortments in line with customer preferences and adapting them to particular store locations, businesses can more effectively cater to the needs of their clientele. The platform accommodates both pre-season and in-season planning for assortments, allocations, new product introductions, and visual merchandising or spatial planning, while also assisting in the formulation of private label strategies. The actions it suggests are meticulously crafted to improve essential assortment metrics such as sales growth, gross margins, and inventory turnover. In addition, it provides valuable insights into product bundling, markdown tactics, and strategic decisions about which products to keep or phase out. Consequently, businesses can not only enhance their offerings but also drive profitability and elevate customer satisfaction levels, ultimately fostering a more responsive and efficient retail environment. Thus, leveraging such advanced analytics can significantly influence a company's competitive edge in the marketplace.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Trax Retail

Date Founded

2010

Company Location

Singapore

Company Website

traxretail.com

Company Facts

Organization Name

Manthan

Company Location

United States

Company Website

www.manthan.com/product/merchandise-analytics

Categories and Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

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