TrueProfit vs. ThoughtMetric

Shopify is a leading global commerce platform that empowers millions of merchants—from solo entrepreneurs to major enterprises—to create, customize, and manage seamless online and offline shopping experiences. It offers a wide range of features including an intuitive website and online store builder, mobile apps for managing sales on the go, and multi-channel selling across websites, social media, marketplaces, wholesale, and physical retail locations. Shopify simplifies payment acceptance through its optimized, secure checkout, trusted by over 150 million high-intent shoppers worldwide. The platform includes marketing tools such as social integrations, customer chat, email campaigns, and advanced analytics to help businesses attract and retain customers. Shopify’s extensive app store features more than 13,000 third-party apps, enabling merchants to add specialized functionalities effortlessly. Developers have access to powerful APIs and frameworks like Hydrogen for building custom storefronts and experiences. Shopify’s infrastructure is designed for speed and reliability, with 50-millisecond latency to shoppers globally, ensuring exceptional performance even during peak demand. The platform continuously evolves with biannual Shopify Editions delivering hundreds of new features and upgrades. Shopify Capital offers financing to help merchants scale inventory and marketing efforts without equity loss. Ultimately, Shopify provides an end-to-end commerce solution that supports businesses at every stage of growth with innovation, flexibility, and global reach.

Triple Whale brings together all your metrics from various tools and conveniently places them in your hands. We streamline processes, keep you informed, and save you valuable time. By integrating eCommerce and marketing data from your preferred applications, we eliminate the need to toggle between different tabs and platforms. Every piece of data can be monitored, tested, and analyzed, providing a solid foundation for your decisions and making it easier to choose wisely. With the development of AI, we aim to minimize errors and enhance your operations across all tools. You'll quickly discern what's effective and what's not, enabling you to strategize, refine, and drive growth. Gain insights into your customers' spending behaviors and forecast your key D2C metrics with ease. You have the option to send daily, weekly, or monthly reports to your entire team, and you can either use a template or design your own metrics. Curious about how a mere 0.5% increase in your conversion rate could impact your profits? Our calculator leverages your data to provide genuine insights. You have the flexibility to customize your dashboard to suit the unique needs of you and your team, ensuring optimal functionality and usability for everyone involved. Additionally, this unified approach fosters collaboration, allowing all stakeholders to access critical data seamlessly. Moby by Triple Whale is a cutting-edge AI platform that harnesses intelligent AI agents to transform raw marketing data into powerful, actionable insights in seconds. Its suite of AI agents specializes in creative analysis, customer retention, customer acquisition, and website conversion optimization, allowing brands to identify winning patterns and automate routine reporting tasks seamlessly. The platform’s ability to analyze vast amounts of data across multiple marketing touchpoints empowers marketers to allocate budgets effectively and enhance overall campaign performance.

The MikMak’s Where to Buy Shoppable Solutions enables multichannel brands worldwide, across categories including CPG, Grocery, Alcohol, Beauty, Personal Care, Pet Care, Home Care, Consumer Electronics, Home Appliances, Toys, and more, to increase sales and market share while driving profitability and reducing costs. Operating in over 100 countries with 8,000+ media and retailer partners worldwide, MikMak provides brand, retailer, and consumer insights to guide decision-making and drive measurable business results.

TrueLoyal delivers a next-generation loyalty platform that helps consumer brands keep customers engaged for life. Leveraging AI-driven personalization and omnichannel integration, it allows businesses to design and manage loyalty programs that work across eCommerce, retail, and distributor networks. The platform includes features such as gamification, rewards catalogs, predictive churn prevention, advocacy programs, and receipt-based engagement, enabling brands to turn every interaction into an opportunity for retention. With advanced analytics and data collection, TrueLoyal empowers companies to capture zero- and first-party data to fuel smarter marketing decisions. Its pre-built integrations and open API ensure seamless connectivity with major systems, reducing complexity and accelerating deployment. Case studies from industries like beauty, automotive, and food & beverage highlight measurable results, including over 150% increases in repeat revenue and significant boosts in customer satisfaction scores. Beyond the technology, TrueLoyal offers consulting and strategy services to ensure brands launch with confidence and continuously optimize their programs. Customers benefit from a holistic loyalty ecosystem that drives advocacy through social commerce, user-generated content, surveys, and product sampling. By aligning loyalty initiatives with brand strategy, TrueLoyal transforms transactional relationships into long-term partnerships. Its mission is to provide brands with the flexibility, intelligence, and tools they need to scale retention and revenue in a sustainable way.

BigQuery serves as a serverless, multicloud data warehouse that simplifies the handling of diverse data types, allowing businesses to quickly extract significant insights. As an integral part of Google’s data cloud, it facilitates seamless data integration, cost-effective and secure scaling of analytics capabilities, and features built-in business intelligence for disseminating comprehensive data insights. With an easy-to-use SQL interface, it also supports the training and deployment of machine learning models, promoting data-driven decision-making throughout organizations. Its strong performance capabilities ensure that enterprises can manage escalating data volumes with ease, adapting to the demands of expanding businesses. Furthermore, Gemini within BigQuery introduces AI-driven tools that bolster collaboration and enhance productivity, offering features like code recommendations, visual data preparation, and smart suggestions designed to boost efficiency and reduce expenses. The platform provides a unified environment that includes SQL, a notebook, and a natural language-based canvas interface, making it accessible to data professionals across various skill sets. This integrated workspace not only streamlines the entire analytics process but also empowers teams to accelerate their workflows and improve overall effectiveness. Consequently, organizations can leverage these advanced tools to stay competitive in an ever-evolving data landscape.

TrafficGuard eliminates the anxiety associated with harmful traffic affecting the success of your advertising campaigns. Our cutting-edge technology, powered by machine learning and artificial intelligence, detects and prevents both straightforward and intricate fraudulent traffic in real time, guaranteeing that your advertising budget focuses on authentic, high-quality clicks and conversions. This not only results in improved campaign performance but also boosts your return on ad spend (ROAS). With this comprehensive solution, every dollar of your advertising investment is protected, enabling you to focus on achieving your marketing goals without worry. Allow TrafficGuard to manage ad fraud protection, empowering you to oversee your Google Search (PPC) campaigns, mobile user acquisition initiatives, affiliate expenditures, and social media promotions with ease. Moreover, we offer expert campaign management and outstanding customer support, solidifying our position as a trustworthy ally for all your ad fraud protection requirements. By choosing TrafficGuard, you also gain access to insightful analytics that can further inform your marketing strategy.

Discover the perfect MRP solution designed specifically for small manufacturers! MRPeasy provides a cost-effective, intuitive, and cloud-based MRP system customized for the unique needs of small manufacturing enterprises. Easily convert customer orders into manufacturing orders, with the system handling the scheduling automatically. It efficiently manages inventory by booking items as needed, and can generate purchase orders if required. With real-time requirements in mind, MRPeasy offers both forward and backward scheduling options, while automated checks make certain that workers, workstations, and materials are readily available. Keep a detailed view of all your operations at any moment! Additionally, MRPeasy seamlessly integrates with leading accounting software like QuickBooks and Xero, as well as e-commerce platforms such as Shopify and WooCommerce, creating a comprehensive business management solution that fulfills all your operational needs. This integration not only enhances efficiency but also streamlines processes across various aspects of your business.

Total ETO stands out as an exceptional ERP/MRP solution tailored specifically for custom machine builders, enhancing efficiency, accuracy, and overall profitability. Crafted by engineers, our system aligns seamlessly with the distinct workflows of Engineer To Order manufacturers, including Integrators, Panel Shops, and OEMs. Our innovative solution is designed to: - Enhance engineering efficiency by integrating directly with your CAD systems. - Enable designers to ascertain the cost of the BOM prior to making any purchases. - Monitor changes to the BOM throughout the project lifecycle, ensuring that all information is communicated effectively across departments. - Optimize procurement processes by utilizing Dynamic BOMs that save both time and money. - Accurately capture change order details, encompassing labor, material, and pricing adjustments to avoid any omissions. - Boost precision across your organization, particularly in sales estimates. - Facilitate the routing of parts among various tasks, allowing for comprehensive tracking of both internal and external processes. - Ensure that all parts are inspected, with clear records of who conducted the inspection, thereby enabling prompt follow-up on quality issues arising on the shop floor, in engineering, or concerning purchased components, complete with integrated Non-Conformance Reports. By leveraging our system, you can significantly streamline operations and enhance collaboration among teams.

Flowspace is a comprehensive fulfillment platform built for scaling ecommerce and omnichannel brands seeking to optimize logistics and elevate customer experience. By integrating order management, inventory control, and warehouse orchestration, Flowspace delivers end-to-end visibility and automation across the supply chain. The platform connects seamlessly with leading sales channels like Shopify, Amazon, TikTok, and major retail partners, simplifying multi-channel order processing. A nationwide network of strategically located fulfillment centers, powered by proprietary software, additionally enables fast and efficient same-day or 2-day delivery by routing orders from the warehouse closest to the customer. This distributed model lowers shipping costs, reduces delivery times, and minimizes carbon emissions. Built-in features like rate shopping optimize cost-efficiency by automatically selecting the best shipping option for every order. Flowspace also provides expert consulting to identify operational improvements and drive long-term profitability. With a proven track record across industries like furniture, pets, health and beauty, and food and beverage, Flowspace empowers brands to scale smarter and faster. Its combination of advanced technology, logistics expertise, and customer-first service makes Flowspace a trusted partner for modern fulfillment.

CampaignTrackly provides marketers with a streamlined and uniform process for tracking campaign URLs, effectively resolving issues related to missing or inaccurate advertising data, which can lead to poor marketing choices. With its robust automation and integration capabilities, the platform simplifies the creation and management of campaign URLs, allowing marketers to efficiently oversee their data while significantly reducing the time spent on these tasks. Featuring over 65 automation tools, CampaignTrackly is designed to be user-friendly and easily adaptable, minimizing technical clutter and preventing disruptions as users generate UTM links directly within their preferred applications, such as Excel, Google Sheets, and various email service providers like Mailchimp and HubSpot. By integrating with major marketing platforms like SalesForce and WorkFront, it provides fully automated workflows for campaign URL creation, which helps to eliminate manual tasks and the potential for errors. As a result, marketers turn to CampaignTrackly to not only standardize their campaign URLs but also to derive reliable insights that inform successful marketing strategies and enhance return on investment. In essence, this platform revolutionizes the way marketing teams approach campaign tracking, ensuring that they can focus on what truly matters: driving results and making data-driven decisions.