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What is Tubular Intelligence?

Tubular emerges as the premier video intelligence platform, delivering an in-depth standardization and contextualization of the expansive digital video environment. By accessing insights gleaned from over 4 billion videos and 16 million creators, you can refine your content strategy with innovative concepts from across the globe. Leverage contextual and comparative performance metrics to strategically enhance your media presence while designing data-driven pitches that engage advertisers effectively. Furthermore, Tubular provides valuable insights into partnership dynamics throughout the ecosystem, supporting your efforts in prospecting, pitching, and establishing future collaborations. The platform's video ratings offer real-time performance metrics, including views and engagement rates, allowing for an objective evaluation of video content, influencer collaborations, or specific creators over 1, 2, 3, 7, and 30-day periods. This all-encompassing methodology organizes the video landscape to your advantage, with ContentGraph acting as Tubular's core framework that utilizes machine learning to automatically categorize videos and creators across diverse platforms. With such robust tools at your fingertips, Tubular equips you to navigate the intricacies of video content creation and distribution with unprecedented efficiency, ensuring that you stay ahead in a competitive market. As a result, you can confidently focus on maximizing your creative potential while harnessing data-driven insights.

What is Realeyes?

Evaluating how humans focus and emotionally respond to advertisements is crucial for maximizing both creative impact and media efficiency. Our emotion classification system is distinguished by its remarkable accuracy, bolstered by a culturally relevant and comprehensive AI training dataset. In today's world, which is rife with distractions, leading brands utilize Realeyes to refine their advertising strategies and ensure they capture the utmost attention of viewers. We meticulously assess the attention levels and emotional responses of your target demographic as they interact with your content on their personal devices. Realeyes employs an AI-powered platform recognized as the most sophisticated in the field, using webcams to monitor viewer engagement in a manner similar to human observation, which enhances the reliability of the data collected. The Audience Retention algorithm, calibrated with real-world performance metrics from advertisers and collaborators, guarantees its precision. Originally developed from insights gathered from over 200 advertisements across seven diverse markets, this algorithm achieves an impressive 85% correlation with actual video view-through rates, demonstrating its effectiveness. By leveraging this rich data, brands can fundamentally enhance their advertising approaches and forge deeper connections with their audiences, ultimately leading to more impactful campaigns. This level of insight allows for continual refinement and adaptation of advertising strategies to meet ever-changing consumer behaviors and preferences.

Media

Media

Integrations Supported

Facebook
Instagram
Twitch
X (Twitter)
YouTube

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Linux

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Tubular

Date Founded

2012

Company Location

United States

Company Website

tubularlabs.com/products/tubular-intelligence/

Company Facts

Organization Name

Realeyes

Date Founded

2007

Company Location

United Kingdom

Company Website

www.realeyesit.com

Categories and Features

Audience Intelligence

Not specified

Video Analytics

Not specified

Categories and Features

Audience Intelligence

Not specified

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