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What is Uberflip?

Marketers frequently invest significant resources in capturing the attention of potential customers, yet many struggle to keep that interest alive. This gap in engagement can prevent even the best-planned strategies from reaching their goals. Focusing on genuine interactions and delivering content that truly connects with your audience can facilitate a smoother transition from leads to paying customers and help cultivate their loyalty. Simplifying your workflow is essential; automate the process of collecting, organizing, and unifying your entire content library. A robust tagging system will greatly improve the accessibility of content across your organization. Expedite your campaigns and release content quickly without relying on web developers or IT teams. In just a few minutes, you can assemble relevant content for any demand generation or account-based marketing strategy into a specialized landing page. Incorporate AI-driven suggestions and tailored experiences to motivate visitors to delve deeper into your available resources, ultimately boosting their engagement. This well-rounded strategy not only elevates your conversion rates but also nurtures enduring connections with your audience, ensuring they remain invested in your brand over time. Furthermore, consistently analyzing user behavior can provide valuable insights to further refine your approach and enhance overall effectiveness.

What is Movable Ink?

People interact with tailored content rather than simple data. Movable Ink revolutionizes this by converting data into customized content suitable for multiple platforms such as email and mobile, thereby improving digital interactions with customers. This innovation significantly upgrades the current marketing technologies available. Our content connects dynamically to relevant data sources no matter where they reside, adapting based on the latest actions of the recipient, and is automatically generated at scale through the platform. With Movable Ink, marketers can overcome the challenges of content creation, allowing them to consistently adapt to the evolving needs of their clientele. Moreover, the content is modular, enabling the easy repurposing of applications designed for one medium to function effectively across others. Automated content modules can be utilized across various channels, including email, mobile devices, augmented reality, and any visual interfaces that customers engage with. In addition, this strategy facilitates seamless integration with pertinent data, equipping marketers to activate content that features personalized details such as pricing, inventory status, promotional deals, and loyalty program balances, which ultimately enhances the customer experience. By harnessing these innovative tools, brands are better positioned to thrive in a fast-changing digital environment, ensuring they remain relevant and appealing to their audience. This capability not only fosters greater engagement but also drives customer loyalty and satisfaction.

Media

Media

Integrations Supported

Marketo
Airship
Bombora
Box
Campaign Monitor
Causal
Dropbox
Eloqua
Google Drive
Hootsuite
HubSpot Customer Platform
HubSpot Marketing Hub
Ion by Rock Content
Knak
LinkedIn
Microsoft Outlook
Ometria
PayPal
Terminus
X (Twitter)

Integrations Supported

Marketo
Airship
Bombora
Box
Campaign Monitor
Causal
Dropbox
Eloqua
Google Drive
Hootsuite
HubSpot Customer Platform
HubSpot Marketing Hub
Ion by Rock Content
Knak
LinkedIn
Microsoft Outlook
Ometria
PayPal
Terminus
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PathFactory

Date Founded

2012

Company Location

Canada

Company Website

www.uberflip.com

Company Facts

Organization Name

Movable Ink

Date Founded

2010

Company Location

United States

Company Website

movableink.com

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Content Creation

Advertising Content Creation
Case Study Creation
Collaboration Tools
Content Calendar
Content Creator Marketplace
Content Curation
Content Planning
Content Topic Research
Create Reports
Marketing Content Creation
Quiz Creation
Sales Content Creation
Template Creation
User-Generated Content
Video Content Creation
Visual Content Creation
Written Content Creation

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Sales Content Management

Audio / Video Recording
Audio File Management
Branded Sales Content
Centralized Sales Content Repository
Collaboration Tools
Content Recommendations
Email Management
Engagement Analytics
Interaction Tracking
Personalization
Sales Partner Management
Sales Training / Onboarding
Video File Management

Sales Engagement

CRM Integration
Call Scripts / Call Steps
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Sales / Voice Dialer
Sales Automation
Search
Task Management
Templates
Workflow Management

Categories and Features

Content Creation

Advertising Content Creation
Case Study Creation
Collaboration Tools
Content Calendar
Content Creator Marketplace
Content Curation
Content Planning
Content Topic Research
Create Reports
Marketing Content Creation
Quiz Creation
Sales Content Creation
Template Creation
User-Generated Content
Video Content Creation
Visual Content Creation
Written Content Creation

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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