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What is Unbotify?

The rise of bot fraud within apps poses a serious risk to businesses, as the mobile environment struggles to contend with a surge of automated bots that can wreak havoc on applications. Numerous app categories are at risk of having their entire user interactions hijacked for fraudulent purposes; for example, gaming apps might experience turmoil in their in-game economies, while e-commerce sites could endure significant financial data breaches. The advancement of bots has resulted in the development of highly refined versions that can imitate real user actions with astonishing accuracy, allowing them to circumvent traditional detection methods. With these sophisticated bots at their disposal, fraudsters can disrupt the user experience and reduce retention rates through tactics such as automated gameplay, account takeovers, credit card fraud, spam, and various other malicious activities. To combat this escalating issue, Unbotify has introduced the first patented machine learning solution specifically engineered to differentiate between real users and bots. Our cutting-edge technology utilizes a deep understanding of human behavioral patterns to accurately detect and eradicate advanced bot fraud that might otherwise go unnoticed, all while achieving a remarkably low false-positive rate. By adopting this groundbreaking solution, businesses can safeguard their app integrity while simultaneously fostering greater user trust and engagement, creating a more secure digital environment for everyone involved.

What is Scalarr?

Scalarr presents an innovative solution for detecting mobile ad fraud by leveraging state-of-the-art Machine Learning technology. To address the most pressing issues in mobile advertising, Scalarr implements a dual-layered strategy featuring next-generation algorithms that boast an outstanding accuracy rate of up to 97% in recognizing various types of in-app fraud. Users can take advantage of Scalarr’s offerings by delving into its capabilities to monitor, assess, and prevent mobile app install ad fraud through its unsupervised machine learning functionalities before any damage occurs. The platform effectively employs both unsupervised and semi-supervised machine learning methods to autonomously identify and comprehend fraud patterns within extensive datasets. By analyzing numerous clicks, installs, and post-install event variables, Scalarr greatly reduces the occurrence of both false positives and false negatives in its detection framework. With a sophisticated model designed to prioritize accuracy and thoroughness, Scalarr emerges as a powerful tool that delivers actionable insights at the individual conversion level, enabling advertisers to make well-informed decisions about their ad campaigns. This holistic methodology not only fortifies the integrity of mobile advertising efforts but also empowers marketers to optimize their strategies for better performance and outcomes. Ultimately, Scalarr’s commitment to innovation ensures a safer advertising environment for all stakeholders involved.

Media

Media

Integrations Supported

Adjust
AppsFlyer
Beaver Builder
Branch
Kochava
Singular
Tenjin
mParticle

Integrations Supported

Adjust
AppsFlyer
Beaver Builder
Branch
Kochava
Singular
Tenjin
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Adjust

Date Founded

2012

Company Location

Germany

Company Website

www.adjust.com/product/unbotify/

Company Facts

Organization Name

Scalarr

Date Founded

2016

Company Location

United States

Company Website

scalarr.io

Categories and Features

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

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