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What is Unifyr?

Unifyr is an AI-native PRM platform designed to help companies manage and grow their partner ecosystems efficiently. It combines partner management, channel sales, marketing, and training into a single integrated solution. The platform enables businesses to collaborate with partners through co-selling and co-marketing initiatives, accelerating deal cycles and expanding market reach. Unifyr leverages agentic AI to automate key workflows such as onboarding, campaign execution, and partner support. Features like Onboarding IQ, Campaign IQ, and Ask IQ provide intelligent assistance across the partner lifecycle. The platform includes a centralized partner portal where partners can access resources, register deals, and track progress. Built-in analytics offer detailed insights into partner performance, campaign effectiveness, and revenue contribution. Unifyr also includes a learning management system for partner training and certification tracking. It supports businesses of all sizes, from startups building their first partner program to enterprises managing global ecosystems. Automation and integration capabilities reduce operational overhead and improve efficiency. The platform ensures better communication and engagement between companies and their partners. With real-time data and actionable insights, teams can make informed decisions and optimize growth strategies. Overall, Unifyr empowers organizations to scale their partner programs and drive measurable business outcomes.

What is Structured?

Structured is a next-generation channel marketing platform built to help enterprises scale partner revenue with speed, consistency, and intelligence. Designed around generative and agentic AI, the platform personalizes every touchpoint—from co-branded campaigns to localized storytelling—to match each partner’s market, audience, and region. Its intuitive onboarding flow reduces friction and gets partners activation-ready in record time. Through automated campaign creation and multi-channel publishing, Structured enables organizations to deliver high-quality, customizable assets to every partner, regardless of size or skill level. The system is modular and enterprise-ready, allowing teams to add new capabilities without re-platforming or disrupting existing workflows. With built-in analytics and performance dashboards, users can track attribution, partner engagement, and ROI in real time. Structured’s AI-driven assistants help partners ideate, execute, and optimize marketing activities faster, eliminating complexity and accelerating pipeline. Named a Forrester Wave™ Leader, the platform earned perfect scores across innovation, customization, AI, and customer satisfaction. For companies operating within complex two-tier distribution models, Structured provides unmatched flexibility and scalability. After 26+ years of stability and 24/7 global support, Structured remains the trusted partner for enterprises like IBM, Google, Zoom, and ServiceNow.

Media

Media

Integrations Supported

Salesforce
Facebook
Hootsuite
LinkedIn
Oracle CRM On Demand
X (Twitter)

Integrations Supported

Salesforce
Facebook
Hootsuite
LinkedIn
Oracle CRM On Demand
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Unifyr

Date Founded

2006

Company Location

United States

Company Website

www.unifyr.com

Company Facts

Organization Name

StructuredWeb

Date Founded

1999

Company Location

United States

Company Website

structured.ai/

Categories and Features

Channel Management

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Partner Relationship Management (PRM)

Asset Management
Business Plans
Channel Marketing Automation
Collaboration Tools
Compliance Management
Deal Management
Deal Registration
Lead Generation
Lead Sharing
Partner Onboarding
Partner Portal
Performance Metrics
Rewards Programs
Workflow Management

Categories and Features

Channel Management

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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Popular Alternatives

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