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What is Userbird?

Userbird is a modern, all-in-one web analytics platform that serves as a privacy-first alternative to Google Analytics, helping businesses transform visitor data into actionable insights that drive conversion growth. The platform features real-time visitor tracking, detailed heatmaps, and advanced revenue tracking capabilities, allowing teams to visualize user behavior—including clicks, scrolls, and mouse movements—and optimize website performance effectively. Userbird automatically tracks every customer touchpoint, such as outbound links, form submissions, and file downloads, without any manual configuration, ensuring comprehensive coverage of user interactions. Its revenue tracking functionality connects sales data with user behavior, supporting multi-currency setups and enabling the measurement of custom conversion goals to better understand revenue drivers. Userbird’s privacy-first design eliminates cookies and IP address collection through innovative session anonymization, making cookie consent banners unnecessary and ensuring full GDPR compliance with data encrypted and hosted in the EU. Built for high performance, Userbird processes millions of events instantly using a scalable cloud infrastructure hosted on Cloudflare and Google BigQuery, providing lightning-fast analytics without affecting website speed. The platform includes advanced features such as UTM tag tracking, event tracking, scroll depth, and form tracking to deliver a comprehensive understanding of user engagement. Userbird also promises long-term data retention to help businesses analyze seasonal and yearly trends. With expert support available, businesses get assistance whenever needed to maximize their analytics success. Currently in free beta, Userbird invites companies to join and leverage powerful analytics tools to significantly improve conversion rates.

What is Marble Metrics?

Marble Metrics sets itself apart from other analytics providers that focus on privacy by ensuring that all analytics data resides solely on servers managed by European companies. This strong dedication to data security applies uniformly to all information, whether in storage or during transmission. To maintain our services, we implement a pricing model where larger clients contribute financially, which in turn enables us to offer free access for smaller projects; this approach effectively removes any conflicts between privacy priorities and profit-driven motives. Our platform is equipped with a wide array of features that users typically seek in analytics tools, including real-time tracking, page views, time spent on pages, and bounce rates, among others. Crucially, every piece of data collected from your websites remains entirely yours and is solely utilized to enhance your Dashboard, guaranteeing complete ownership. We emphasize the protection of your data by keeping it within the EU and implementing stringent measures to ensure that no analytics data can be attributed to individual users. Furthermore, our unwavering commitment to privacy allows you to evaluate your website's performance without the fear of exposing your users’ identities, which fosters a secure environment for data analysis and insights. By prioritizing these aspects, we aim to build trust and confidence among our clients, ensuring a transparent analytics experience.