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What is Valassis Illumis?

Highlight the crucial moments and channels that can effectively resonate with the appropriate audience. With the invaluable insights derived from our renowned Valassis Consumer Graphâ„¢, you will discover new profitable markets, pinpoint target demographics, and develop innovative strategies to engage consumers effectively. By identifying new audiences along with their core motivations, Valassis Illumis emphasizes key moments and the best media options for expanding your reach, captivating consumers, and achieving optimal results. As a comprehensive marketing platform, Valassis Illumis continuously refines its outcomes, adapting to enhance consumer discovery and stimulate growth for marketers. This cutting-edge, multi-patented platform, developed by Valassis, is designed to deliver marketing services that produce substantial results and elevate commerce. Understanding the ideal consumers to engage enables the creation of more targeted and relevant campaigns. Our distinct coupon insights not only pinpoint those who are likely to save but also highlight the most compelling offers that drive responses, ensuring your marketing initiatives are exceptionally effective. By harnessing these insights, you can enhance your campaign strategies significantly and foster greater engagement across the board. Moreover, the ability to adapt to changing consumer behaviors ensures your marketing efforts remain relevant and impactful over time.

What is Bazaarvoice?

Transforming the way brands and consumers engage, create, and innovate is essential as the needs of consumers continue to change. Just like them, we are constantly evolving. We gather a diverse range of user-generated content (UGC), including reviews, visual materials, and inquiries from shoppers. To expedite content acquisition, leverage our sampling services and community involvement. Engage with potential buyers early in their decision-making process to enhance their shopping journey. By identifying customers when they are actively seeking products, you can provide an exceptional shopping experience. Authentic customer-generated content is favored by search engines, which can significantly boost your search traffic. Be present during all crucial purchasing moments, ensuring that you assist individuals in making confident decisions regardless of where they choose to shop. It's vital to have your content accessible across all platforms—online, in physical stores, and on social media—globally. Utilize buyer insights to optimize your strategies. Our comprehensive tools will equip you with valuable knowledge about your customer base, empowering you to develop superior products, create impactful marketing campaigns, and foster inspiring shopping experiences that truly resonate. Ultimately, this approach not only enhances brand loyalty but also builds trust with your audience.

Media

Media

Integrations Supported

AcuitySpark
Annex Cloud
Bitergia Analytics
Canopy
Cerebra
ChannelMix
Chatdesk
Foyer
Fresh Relevance
Khoros
PredictSpring
Pure360
Remarkable Commerce
Topbox
Vesta
Yotpo
Zinrelo
iPost
tradeit

Integrations Supported

AcuitySpark
Annex Cloud
Bitergia Analytics
Canopy
Cerebra
ChannelMix
Chatdesk
Foyer
Fresh Relevance
Khoros
PredictSpring
Pure360
Remarkable Commerce
Topbox
Vesta
Yotpo
Zinrelo
iPost
tradeit

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Valassis

Date Founded

1970

Company Location

United States

Company Website

valassis.com/our-technology/illumistm-driving-marketing-results-accelerating-commerce-valassis/

Company Facts

Organization Name

Bazaarvoice

Date Founded

2005

Company Location

United States

Company Website

www.bazaarvoice.com

Categories and Features

Categories and Features

Customer Feedback

Alerts / Notifications
Behavior Analytics
Bug Reports
Community Feedback Tools
Live Chat
Negative Feedback Management
Net Promoter Score (NPS)
Screenshot / Screen Capture
Surveys
User Testing Tools
Video Feedback
Visual Feedback Tools
Voice of the Customer (VoC)
Website Feedback

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Reputation Management

Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label

Review Management

Campaign Management
Dashboard
Negative Feedback Management
Response Management
Review Monitoring
Review Notification
Review Request
Sentiment Analysis
Social Sharing
White Label

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

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