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Ratings and Reviews 0 Ratings
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What is Valassis Illumis?
Highlight the crucial moments and channels that can effectively resonate with the appropriate audience. With the invaluable insights derived from our renowned Valassis Consumer Graphâ„¢, you will discover new profitable markets, pinpoint target demographics, and develop innovative strategies to engage consumers effectively. By identifying new audiences along with their core motivations, Valassis Illumis emphasizes key moments and the best media options for expanding your reach, captivating consumers, and achieving optimal results. As a comprehensive marketing platform, Valassis Illumis continuously refines its outcomes, adapting to enhance consumer discovery and stimulate growth for marketers. This cutting-edge, multi-patented platform, developed by Valassis, is designed to deliver marketing services that produce substantial results and elevate commerce. Understanding the ideal consumers to engage enables the creation of more targeted and relevant campaigns. Our distinct coupon insights not only pinpoint those who are likely to save but also highlight the most compelling offers that drive responses, ensuring your marketing initiatives are exceptionally effective. By harnessing these insights, you can enhance your campaign strategies significantly and foster greater engagement across the board. Moreover, the ability to adapt to changing consumer behaviors ensures your marketing efforts remain relevant and impactful over time.
What is GroundTruth?
Our geomarketing solutions focus on leveraging location to enhance customer traffic and increase sales in brick-and-mortar establishments. Through the use of our proprietary location data and analytics, our partners can obtain valuable insights into their business operations, which empowers them to connect with customers more effectively using tailored audience and location tactics. This enables them to monitor sales performance in real-time and improve their predictive analytics. Ultimately, this strategy not only yields quick wins but also contributes to sustainable growth for companies over time, ensuring they remain competitive in their respective markets.
Integrations Supported
Magellan AI
Placements.io
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Valassis
Date Founded
1970
Company Location
United States
Company Website
valassis.com/our-technology/illumistm-driving-marketing-results-accelerating-commerce-valassis/
Company Facts
Organization Name
GroundTruth
Company Location
United States
Company Website
www.groundtruth.com
Categories and Features
Categories and Features
Location Intelligence
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
Location-Based Marketing
Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi