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What is Valueimpression?

With more than eight years of experience in the advertising industry, ValueImpression has observed numerous transformations in advertising technology. Our insight into the challenges faced by publishers, as well as the opportunities they might overlook, fuels our mission to help them maximize the worth of every impression they deliver. Consequently, we empower publishers to achieve the most precise and profitable value for each impression. ValueImpression establishes a unique and strong partnership with leading global advertising exchanges, allowing us to elevate your inventory to premier campaigns through efficient header bidding techniques. Our real-time reporting tools equip publishers with a thorough overview of their ad operations, ensuring they remain informed and capable of making swift adjustments. By continuously monitoring performance and applying necessary optimizations, we guarantee that publishers attract the most valuable demand for their inventory, thus enhancing their potential for revenue growth. This unwavering commitment to excellence positions ValueImpression as a reliable partner in navigating the intricacies of contemporary advertising, ensuring that our publishers not only meet but exceed their goals in a competitive landscape. Additionally, we believe that collaboration and communication are key to achieving long-term success in this dynamic environment.

What is Shirofune?

Boost the effectiveness and results of your advertising efforts with algorithms that operate much like an experienced ad expert. Shirofune optimizes advertisements for the best lifetime value (LTV) by scrutinizing your complete historical customer purchase behavior and data, guaranteeing that conversion rates reach their highest potential. With Shirofune managing your campaigns, the hassle of monitoring your advertising budget is completely alleviated. The human-centric AI of Shirofune independently manages budget allocation and adjusts bids to ensure optimal outcomes. Furthermore, applying the proposed improvements can enhance performance even further. By simply defining budgets and setting maximum CPA/ROAS, this automation takes control of the campaign's progression. Detailed reports and analyses, articulated in natural language, significantly reduce the time and effort needed for reporting activities. By integrating information from your own CRM and databases, we offer insights into the actual LTV and conversions produced by each advertising channel, providing a clearer understanding of your marketing impact. This methodology not only streamlines decision-making but also paves the way for more strategic planning in upcoming campaigns, allowing for continuous improvement and adaptation in a dynamic market. Ultimately, Shirofune empowers you to focus on your core business while it enhances your advertising performance.

Media

Media

Integrations Supported

Adobe Analytics
Amazon
Google Ads
Google Analytics
LinkedIn
Meta Pixel
Microsoft 365
Pinterest
Shopify
TikTok
X (Twitter)

Integrations Supported

Adobe Analytics
Amazon
Google Ads
Google Analytics
LinkedIn
Meta Pixel
Microsoft 365
Pinterest
Shopify
TikTok
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Valueimpression

Date Founded

2018

Company Location

United States

Company Website

valueimpression.com

Company Facts

Organization Name

Shirofune

Date Founded

2014

Company Location

United States

Company Website

shirofune.us

Categories and Features

Categories and Features

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

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