Velocity vs. Magic Patterns

UserTesting is the industry’s premier human insight platform, designed to help enterprises capture genuine customer feedback and turn it into a competitive advantage. The platform boasts the strongest global participant network and uses AI-driven analytics to quickly transform raw feedback into actionable themes that impact marketing, product development, UX design, and customer experience. Enterprises leverage UserTesting to test messaging, creative concepts, product features, and digital experiences, enabling data-driven decisions that maximize marketing ROI and accelerate innovation cycles. UserTesting replaces costly and slow traditional research methods with instant, reliable insights while maintaining strict enterprise-grade compliance including SOC 2, GDPR, and HIPAA. Trusted by Fortune 500 companies like Walmart, Microsoft, Kimberly-Clark, and Wells Fargo, UserTesting drives significant improvements in revenue, customer loyalty, and operational efficiency. The platform supports teams of all sizes and provides expert services for onboarding and ongoing success. With real-time reporting and a flexible, scalable design, it fits seamlessly into existing workflows across research, product, marketing, and customer experience departments. UserTesting also hosts industry events and shares insights through its rich resource library, helping organizations stay at the forefront of customer-centric innovation. By putting the voice of real users at the core of business strategy, UserTesting helps enterprises reduce risk and build products and campaigns customers truly love. It is the go-to solution for any company aiming to be truly customer-first in today’s digital landscape.

Dovetail is an AI-native platform designed to help organizations build better products through continuous, automated customer intelligence. It ingests and analyzes a wide range of qualitative data, including interview transcripts, support tickets, usability test results, survey responses, and document analysis, transforming them into rich, actionable insights at lightning speed. Dovetail’s AI-powered chat interface enables teams to ask questions and get instant, cited answers from customer data, fostering data-driven decision-making. The platform integrates smoothly with collaboration tools like Slack and Microsoft Teams, ensuring that customer feedback is woven into everyday workflows. It also includes a recruitment feature, allowing teams to find and manage research participants from a pool of over 3 million verified consumers and professionals. Trusted by some of the world’s most innovative companies including Amazon, Atlassian, and Okta, Dovetail has proven ROI benefits—delivering over 200% return with payback in under six months. The platform supports a variety of roles such as product managers, UX researchers, designers, marketers, and customer success teams, making it versatile for enterprise-wide adoption. Dovetail continuously organizes feedback from disparate channels, alerts teams to emerging themes, and tracks trends over time, helping businesses stay close to their customers’ needs. Its enterprise-grade security and compliance features ensure data privacy and reliability. By simplifying the process of capturing and analyzing customer intelligence, Dovetail accelerates innovation and drives superior user experiences.

Warehouse-Native Customer Journey Analytics—No Black Boxes. Total Transparency. Kubit is the leading customer journey analytics platform, purpose-built for product, data, and marketing teams that need self-service insights, real-time data visibility, and complete control—without engineering bottlenecks or vendor lock-in. Unlike legacy analytics solutions, Kubit is natively integrated with your cloud data warehouse (Snowflake, BigQuery, Databricks), so you can analyze customer behavior and user journeys directly at the source. No data exports. No hidden models. No black-box limitations. With out-of-the-box capabilities for funnel analysis, retention metrics, user pathing, and cohort analysis, Kubit delivers actionable insights across the full customer lifecycle. Layer in real-time anomaly detection and exploratory analytics to move faster, optimize performance, and drive user engagement. Leading brands like Paramount, TelevisaUnivision, and Miro rely on Kubit for its flexibility, enterprise-grade governance, and best-in-class customer support. See why Kubit is redefining customer journey analytics at kubit.ai

Adaptive Security was founded in 2024 by seasoned entrepreneurs Brian Long and Andrew Jones. Since inception, the company has raised over $50 million from top-tier investors including OpenAI, Andreessen Horowitz, and executives from Google Cloud, Fidelity, Plaid, Shopify, and other industry leaders. Adaptive defends organizations against sophisticated, AI-driven cyber threats such as deepfakes, vishing, smishing, and spear phishing. Its next-generation security awareness training and AI phishing simulation platform enables security teams to deliver ultra-personalized training that adapts to each employee’s role, access level, and exposure. This training leverages real-time open-source intelligence (OSINT) and features highly convincing deepfake content—including synthetic media of a company’s own executives—to mirror real-world attack vectors. Through AI-powered simulations, customers can continuously assess and improve organizational resilience. Hyper-realistic phishing tests across voice, SMS, email, and video channels evaluate risk across every major vector. These simulations are fueled by Adaptive’s AI OSINT engine, giving teams deep visibility into how attackers might exploit their digital footprint. Today, Adaptive serves global leaders like Figma, The Dallas Mavericks, BMC Software, and Stone Point Capital. With an industry-leading Net Promoter Score of 94, Adaptive is redefining excellence in cybersecurity.

Effective software testing requires centralized management and visibility from the initial concept to the final production phase to enhance both the speed and security of software releases. Tricentis qTest empowers teams to collaborate more efficiently and accelerate delivery while minimizing risks by integrating, overseeing, and scaling testing efforts across the organization. Comprehensive testing encompasses a wide array of tools, teams, test types, and methodologies. By unifying these aspects, Tricentis qTest allows teams to release software with greater assurance and lower risk. Furthermore, it assists in pinpointing collective opportunities for speeding up processes. Teams can automate additional testing, boost release velocity, and enhance collaboration throughout the software development lifecycle. With seamless integrations into DevOps tools like Jira, Jenkins, and GitHub, quality assurance and development teams can remain aligned and coordinated. Additionally, maintaining a thorough audit trail enables tracing of defects and tests back to their development and requirements, ensuring clarity and accountability. Cross-project reporting facilitates alignment among teams, fostering a more cohesive approach to software development and delivery.

Revolutionizing the recruitment landscape, our AI-driven platform employs simulations to showcase candidates' abilities in realistic scenarios prior to their hiring. By eliminating the reliance on artificial intelligence-generated resumes and rehearsed answers, our solution enables businesses to accurately assess genuine skills in action. Prominent organizations such as Bloomberg and McKinsey leverage our targeted job simulations and skill evaluations, achieving a remarkable 50% reduction in screening time while enhancing the quality of their hires. Key Features: - Realistic job simulations that reflect actual job scenarios - AI-enabled verification of both technical and interpersonal skills - Automated processes for early identification of top talent - Effortless integration with applicant tracking systems - Interview guides tailored to performance metrics - Comprehensive insights and analytics on candidates - An impartial evaluation method that minimizes bias The outcomes are impressive, with a 74% decrease in hiring expenses, a 50% acceleration in the recruitment timeline, and a tenfold increase in the rate of candidate conversions, demonstrating the effectiveness of our approach.

Google AI Studio serves as an intuitive, web-based platform that simplifies the process of engaging with advanced AI technologies. It functions as an essential gateway for anyone looking to delve into the forefront of AI advancements, transforming intricate workflows into manageable tasks suitable for developers with varying expertise. The platform grants effortless access to Google's sophisticated Gemini AI models, fostering an environment ripe for collaboration and innovation in the creation of next-generation applications. Equipped with tools that enhance prompt creation and model interaction, developers are empowered to swiftly refine and integrate sophisticated AI features into their work. Its versatility ensures that a broad spectrum of use cases and AI solutions can be explored without being hindered by technical challenges. Additionally, Google AI Studio transcends mere experimentation by promoting a thorough understanding of model dynamics, enabling users to optimize and elevate AI effectiveness. By offering a holistic suite of capabilities, this platform not only unlocks the vast potential of AI but also drives progress and boosts productivity across diverse sectors by simplifying the development process. Ultimately, it allows users to concentrate on crafting meaningful solutions, accelerating their journey from concept to execution.

Velocity Global gives you the power to build and manage your international workforce with confidence. As a leading Global Workforce Platform & Services provider, we combine AI-powered technology and local, in-country expertise to simplify every aspect of workforce management. From hiring and payroll to compliance and retention, we make it easy to grow your business across 185+ countries. With Velocity Global, you can: ● Ensure that your global operations stay compliant in every market. ● Manage your entire global workforce from a single platform. ● Scale our solutions as your business grows. ● Avoid hidden hidden fees with upfront, all-in-one pricing. ● Get peace of mind knowing your employees are taken care of by our network of in-country HR, payroll, tax, and legal experts.

It's clear that enhancing your testing efforts could help identify bugs sooner, yet effective QA testing often demands significant time, effort, and resources. With MuukTest, engineering teams can achieve up to 95% coverage of end-to-end tests in a mere three months. Our team of QA specialists is dedicated to creating, overseeing, maintaining, and updating E2E tests on the MuukTest Platform for your web, API, and mobile applications with unparalleled speed. After reaching 100% regression coverage within just eight weeks, we initiate exploratory and negative testing to discover bugs and further elevate your testing coverage. By managing your testing frameworks, scripts, libraries, and maintenance, we significantly reduce the time you spend on development. Additionally, we take a proactive approach to identify flaky tests and false results, ensuring that your testing process remains accurate. Consistently conducting early and frequent tests enables you to catch errors during the initial phases of the development lifecycle, thus minimizing the burden of technical debt in the future. By streamlining your testing processes, you can improve overall product quality and enhance team productivity.

UserWay stands at the forefront of AI-driven web accessibility solutions aimed at eliminating barriers that hinder digital inclusivity. Each day, their range of accessibility tools aids over 60 million individuals with disabilities, ensuring that all digital interactions are user-friendly and accessible to everyone. By merging extensive knowledge in legal matters, accessibility standards, and technical development, UserWay’s compliance products ensure ongoing conformity with regulations like WCAG 2.2, ADA, EN 301-549, and Section 508. In addition to their innovative Accessibility Widget, UserWay offers an Accessibility Plugin that seamlessly integrates accessibility features into popular platforms such as Shopify, Wix, and WordPress. Their advanced Accessibility Scanner identifies violations automatically, while Accessibility Audits facilitate real-time remediation. With a commitment to inclusivity and compliance, UserWay has garnered the trust of millions who rely on their solutions for enhancing digital accessibility. Explore the reasons behind their widespread recognition and discover how they can transform your digital presence.