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What is VeraViews?

VeraViews represents a groundbreaking advertising ecosystem that leverages blockchain technology, built around its distinctive Proof of View (PoV) system designed to combat ad fraud. By harnessing the power of AI and machine learning for real-time fraud detection, the platform effectively identifies invalid impressions and non-human traffic instantaneously, employing predictive analytics and anomaly detection to protect advertising campaigns. The infrastructure guarantees that every ad impression is logged on a secure distributed ledger, creating an immutable and auditable trail that delivers transparent and trustworthy campaign data for both advertisers and publishers. In addition, VeraViews is engineered for smooth integration with top video platforms such as Brightcove and offers a comprehensive advertising solution that includes a Supply-Side Platform (SSP) and ad exchange. Recently launched in the UAE as part of the NextGen FDI initiative, this innovative platform enables brands to engage with fully verified human audiences through real-time bidding, which not only ensures the integrity and efficacy of their advertising strategies but also nurtures trust within the digital advertising landscape. Consequently, VeraViews not only boosts campaign success rates but also champions accountability and ethical practices in the advertising realm, making it a transformative player in the industry.

What is Hoopoz?

Hoopoz is a cutting-edge AI platform specifically engineered to monitor ad compliance, track affiliate advertisements, identify creators, and eliminate illegal competitor ads, particularly in regulated industries where non-compliance poses serious legal, financial, and performance risks. The platform continuously scans the marketplace to remove unauthorized advertisements while guaranteeing that compliant brands attain the visibility they deserve. When unethical competitors flood the market with misleading claims, lack of disclosures, harmful content, or deceptive advertising, the cost-per-click (CPC) often rises, resulting in compliant ads becoming less visible; Hoopoz automates the cleansing of such environments while maintaining user anonymity. This advanced system thoroughly evaluates every advertisement across a variety of key channels and platforms, including Meta, Google Ads, TikTok, YouTube, Instagram, X, Twitch, Facebook, Rumble, Kick, Snapchat, and LinkedIn. In addition, Hoopoz Defend meticulously scrutinizes all components, such as frames, audio tracks, captions, overlays, images, affiliate links, and creator posts, to pinpoint any violations of policies, missing FTC disclosures, unsafe health or financial claims, prohibited imagery, and brand mentions, thus fostering a safer advertising environment. By offering these extensive features, Hoopoz not only protects brands but also encourages a more transparent and accountable advertising ecosystem, ultimately benefiting both businesses and consumers alike.

Media

Media

Integrations Supported

Integrations Supported

Facebook
Google Ads
Instagram
Kick
LinkedIn
Meta AI
Rumble
Snapchat
TikTok
Twitch
X (Twitter)
YouTube

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

€1,000 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

VeraViews

Date Founded

2017

Company Location

United Arab Emirates

Company Website

www.veraviews.com

Company Facts

Organization Name

Hoopoz

Date Founded

2024

Company Location

Lithuania

Company Website

www.hoopoz.com

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

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