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What is VeraViews?

VeraViews represents a groundbreaking advertising ecosystem that leverages blockchain technology, built around its distinctive Proof of View (PoV) system designed to combat ad fraud. By harnessing the power of AI and machine learning for real-time fraud detection, the platform effectively identifies invalid impressions and non-human traffic instantaneously, employing predictive analytics and anomaly detection to protect advertising campaigns. The infrastructure guarantees that every ad impression is logged on a secure distributed ledger, creating an immutable and auditable trail that delivers transparent and trustworthy campaign data for both advertisers and publishers. In addition, VeraViews is engineered for smooth integration with top video platforms such as Brightcove and offers a comprehensive advertising solution that includes a Supply-Side Platform (SSP) and ad exchange. Recently launched in the UAE as part of the NextGen FDI initiative, this innovative platform enables brands to engage with fully verified human audiences through real-time bidding, which not only ensures the integrity and efficacy of their advertising strategies but also nurtures trust within the digital advertising landscape. Consequently, VeraViews not only boosts campaign success rates but also champions accountability and ethical practices in the advertising realm, making it a transformative player in the industry.

What is Vaudit?

Vaudit stands out as an innovative platform that leverages AI technology to conduct thorough audits of digital advertising expenditures, effectively identifying issues such as billing errors, fraudulent impressions, bot activity, geographic inconsistencies, and dubious clicks before invoices are finalized. Operating continuously, it creates secure, legally defensible audit trails that comply with COSO standards, complete with timestamped records of campaign actions; it alerts users to possible overcharges and non-compliant traffic while facilitating seamless automatic charge reversals or reimbursements through its advanced auditing capabilities both before and after billing. Additionally, Vaudit provides a performance guarantee that promises savings of at least twice its cost or no fees at all, empowering CFOs, finance, marketing, and compliance professionals to uncover hidden inefficiencies, maintain budgetary discipline, and recover lost funds with total confidence, ultimately revolutionizing the management of advertising budgets within organizations. This transformative approach not only enhances financial oversight but also fosters greater accountability in digital advertising spending.

Media

Media

Integrations Supported

Google Cloud Platform
Meta AI
TikTok

Integrations Supported

Google Cloud Platform
Meta AI
TikTok

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

VeraViews

Date Founded

2017

Company Location

United Arab Emirates

Company Website

www.veraviews.com

Company Facts

Organization Name

Vaudit

Date Founded

2023

Company Location

United States

Company Website

www.vaudit.com

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Categories and Features

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