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What is ViewPoint?

Capture Real Feelings. Inspire Real Action. At ViewPoint, we make it easy to turn genuine, in-the-moment experiences into insights you can act on. Our smiley face surveys capture how people really feel, right there and then — giving you instant clarity and the confidence to improve what matters most. Designed to encourage honest, effortless participation, our fully customisable feedback kiosks and online options invite everyone to share their views with a simple tap or scan. Every interaction helps build a clearer picture of satisfaction across your organisation. With research showing that 86% of consumers are willing to spend more for a great experience, understanding how your customers and teams feel has never been more valuable. Our solutions give you the tools to listen, respond, and keep your promise of outstanding service front and centre.

What is Opin?

Opin is an innovative platform created to collect customer feedback and insights, specifically optimized for SaaS and ecommerce teams to effectively gather valuable opinions and transform them into clear, actionable insights. This tool allows teams to capture metrics such as NPS, CSAT, and CES, along with targeted micro-surveys at critical moments, including after a purchase, during in-app interactions, or through email campaigns. By utilizing AI technology, Opin processes qualitative feedback, detects recurring patterns, highlights potential churn risks, and uncovers growth opportunities, all while eliminating the hassle of manual tagging and tedious spreadsheet management. With its user-friendly setup, customizable survey triggers, and real-time analytics dashboards, Opin empowers teams to gain a deep understanding of customer behavior and react promptly to the most significant factors. This platform is tailored for those who value substantial insights over mere superficial data, ensuring a commitment to authentic customer engagement and satisfaction. Ultimately, Opin simplifies the feedback loop, enhancing decision-making processes and significantly contributing to business growth and success. Additionally, it fosters a culture of continuous improvement by encouraging teams to adapt based on real-time customer input.

Media

Media

Integrations Supported

ALMobile
Aimsio
Buddy Punch
Kynection KIM
Longview Transfer Pricing
Methvin
Riskcast
Slack
Zendesk

Integrations Supported

ALMobile
Aimsio
Buddy Punch
Kynection KIM
Longview Transfer Pricing
Methvin
Riskcast
Slack
Zendesk

API Availability

Has API

API Availability

Has API

Pricing Information

£75
Free Trial Offered?
Free Version

Pricing Information

$49/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ViewPoint Feedback

Date Founded

2001

Company Location

United Kingdom

Company Website

www.viewpointfeedback.com

Company Facts

Organization Name

Opin

Date Founded

2025

Company Location

India

Company Website

www.getopin.com

Categories and Features

Customer Feedback

Alerts / Notifications
Behavior Analytics
Bug Reports
Community Feedback Tools
Live Chat
Negative Feedback Management
Net Promoter Score (NPS)
Screenshot / Screen Capture
Surveys
User Testing Tools
Video Feedback
Visual Feedback Tools
Voice of the Customer (VoC)
Website Feedback

Categories and Features

Customer Feedback

Alerts / Notifications
Behavior Analytics
Bug Reports
Community Feedback Tools
Live Chat
Negative Feedback Management
Net Promoter Score (NPS)
Screenshot / Screen Capture
Surveys
User Testing Tools
Video Feedback
Visual Feedback Tools
Voice of the Customer (VoC)
Website Feedback

NPS

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

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