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What is Virtuets?

When individuals watch a video, they retain around 95% of the information presented, while reading text results in a mere 10% retention rate. Notably, 73% of homeowners show a stronger preference for agents who offer video presentations of their properties. Distributing real estate videos and related content across social media platforms like Facebook is incredibly straightforward. Videos not only transmit information efficiently but also stir emotions and foster trust among viewers. At Virtuets, we aim to empower real estate agents and brokers in effectively marketing their listings and personal brands in the digital realm! Our talented team, which includes designers, real estate professionals, and developers, has designed a user-friendly system that enables agents to easily add engaging video content to their websites. Research conducted by aimClear reveals that consumers prefer video results over text in Google searches, highlighting the shift toward visual content. Furthermore, landing pages that incorporate video can see conversion rates soar by as much as 800% when compared to those that do not feature video content. Videos are shared 1200% more often than a mix of text and links, further illustrating their significant impact on digital marketing approaches. This underscores the critical role of video in real estate marketing, driving higher levels of engagement and outreach to potential clients. Ultimately, as technology continues to evolve, leveraging video will be essential for agents looking to stand out in a competitive market.

What is Affinity?

Affinity is a SaaS platform specifically designed for Real Estate Websites, providing a comprehensive solution for leading media and real estate companies worldwide. Its tiered framework allows large brands to develop Corporate Websites while also granting their affiliates the ability to create regional sites, as well as platforms for brokers and agents that share the extensive content and listings available on the main site. Furthermore, Affinity prioritizes local service areas, making it an ideal choice for small to mid-sized real estate brokerages. The platform is equipped with a wide array of features, such as advanced global search functionalities supported by an international location taxonomy, multilingual translation services, enhanced mapping tools, high-resolution video delivery tools, and rich content modules that include in-depth local insights, among other capabilities. Such diverse offerings ensure that Affinity serves as an essential tool for real estate professionals looking to improve their digital footprint and connectivity. With its intuitive interface and comprehensive support, Affinity empowers users to effectively engage with their target audience and achieve their business objectives.