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What is Visitor Tracking?

Visitor Tracking serves as an all-encompassing platform tailored for monitoring website activity and conversion rates, providing businesses with the necessary tools to scrutinize site traffic and boost their conversion effectiveness. One of its standout features is session tracking, which offers immediate insights into visitor behavior, including their geographic locations, initial landing pages, session durations, traffic sources, utilized devices, pages accessed, and defined conversion events. The platform also supports website portfolio tracking, allowing users to manage numerous websites from a unified dashboard that includes statistics on sessions, page views, and unique visitors over different timelines. Moreover, the funnel tracking capability enables businesses to examine each phase of their sales funnels, identifying potential drop-off points, which is essential for optimizing the customer experience. Additionally, the platform provides conversion tracking based on page visits and specific actions, yielding critical insights into conversion trends over time, with comprehensive analyses segmented by source, page, device, and UTM parameters. Altogether, this versatile tool empowers enterprises with vital data to make strategic decisions, fostering growth and improving overall performance in the digital landscape. By leveraging these features, businesses can effectively enhance their marketing strategies and deliver better user experiences.

What is Insightech?

Insightech empowers digital teams by providing them with a holistic view of the digital landscape, eliminating the limitations of incomplete or sampled data. With Insightech, you receive a comprehensive suite designed for thorough marketing analysis, content evaluation, optimization of conversion funnels, and website redesign, all packaged into one user-friendly solution. Additionally, users will benefit from tailored support, hands-on workshops, and educational training to continually enhance their organization's capabilities in experience analytics. Explore your raw data thoroughly to identify and rectify issues related to payments, website malfunctions, and coupon code discrepancies through an array of features, including: - Session Replay - Clickmaps - Scrolling Heatmaps - Form Analysis tools - Conversion Funnels - Marketing Analytics Dashboards - A Chrome extension plugin that transforms your live website into a dynamic analytics dashboard This comprehensive approach ensures that teams can make informed decisions, driving significant improvements in user experience and overall digital performance.