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What is WiFi Marketing?

WiFi Marketing refers to a software solution designed for guest WiFi that enables establishments like cafes, restaurants, and hotels to gather customer data while adhering to GDPR regulations. This system collects various information, including names, email addresses, dates of birth, phone numbers, gender, and postal codes. It also supports initiatives such as the NHS Test and Trace program by redirecting users who connect to WiFi to an online menu or mobile application. Furthermore, the collected data can be analyzed to detect trends and gain insights into customer behavior, enhancing the overall understanding of patrons. The WiFi Marketing platform boasts over 2000 integrations with companies like TripAdvisor and Salesforce, making it a versatile tool. Additionally, it can be linked with other services like Yumpingo, Airship CRM, and Slack, creating a comprehensive digital ecosystem for businesses. With such extensive capabilities, WiFi Marketing not only fosters customer engagement but also streamlines operational efficiency.

What is KMC?

Klustera Marketing Cloud provides a powerful platform designed to enhance revenue generation, deliver valuable business insights, and effectively target specific audiences at the point of sale. You can monitor and evaluate the key performance indicators that signify your business's success. Local Analytics operates continuously, conducting an exhaustive market analysis that uncovers the profiles and preferences of your visitors, tracking details such as how often they visit, their favorite brands, and the types of devices they use, all while ensuring anonymity and capturing data on 90% of individuals. This tool empowers you to foster loyalty among both your most valuable customers and those who might be considering leaving. The QE feature allows you to explore customer profiles in depth, helping you pinpoint those who significantly contribute to your profitability by categorizing them based on variables like spending power and shopping behaviors. By capitalizing on the existing traffic to your business, KMC Manager helps you achieve exceptional results, surpassing what a standard Wi-Fi manager offers by enabling the delivery of personalized promotions and advertisements before, during, and after client visits, ultimately enriching their experience and boosting your revenue. This innovative approach not only enhances customer engagement but also positions your business to thrive in a competitive landscape.

Media

Media

Integrations Supported

ActiveCampaign
Authorize.Net
Facebook
Facebook Messenger
Gmail
Google Ads
HubSpot CRM
HubSpot Customer Platform
Instagram
LinkedIn
Ontraport
Salesforce
SendGrid
Stripe
Tripadvisor
Tripadvisor WiFi
Trustpilot
Twilio
Wistia
Zapier

Integrations Supported

ActiveCampaign
Authorize.Net
Facebook
Facebook Messenger
Gmail
Google Ads
HubSpot CRM
HubSpot Customer Platform
Instagram
LinkedIn
Ontraport
Salesforce
SendGrid
Stripe
Tripadvisor
Tripadvisor WiFi
Trustpilot
Twilio
Wistia
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

From £10 per venue per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

WiFi Marketing

Company Website

wifimarketing.co.uk

Company Facts

Organization Name

Klustera

Company Location

Mexico

Company Website

klustera.com

Categories and Features

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns

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