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What is WiFi Marketing?

WiFi Marketing refers to a software solution designed for guest WiFi that enables establishments like cafes, restaurants, and hotels to gather customer data while adhering to GDPR regulations. This system collects various information, including names, email addresses, dates of birth, phone numbers, gender, and postal codes. It also supports initiatives such as the NHS Test and Trace program by redirecting users who connect to WiFi to an online menu or mobile application. Furthermore, the collected data can be analyzed to detect trends and gain insights into customer behavior, enhancing the overall understanding of patrons. The WiFi Marketing platform boasts over 2000 integrations with companies like TripAdvisor and Salesforce, making it a versatile tool. Additionally, it can be linked with other services like Yumpingo, Airship CRM, and Slack, creating a comprehensive digital ecosystem for businesses. With such extensive capabilities, WiFi Marketing not only fosters customer engagement but also streamlines operational efficiency.

What is Skyfii IO?

The Skyfii IO Platform combines marketing tools and data intelligence to enhance visitor experiences through a deeper understanding of their behaviors. By integrating various digital and physical data streams, it provides businesses with insights into their visitors, enabling personalized content delivery across multiple channels. With the Guest WiFi feature, businesses can establish a robust customer base while offering captivating experiences through WiFi captive portals. The IO Engage component serves as an automated marketing suite driven by data, allowing for highly targeted multichannel campaigns aimed at visitors both on-site and off. Engage through diverse channels, including WiFi portals, SMS, Email, and Mobile Apps to reach your audience effectively. Additionally, the IO Insight feature aggregates data from numerous sources, providing a comprehensive view of visitor behavior and movement patterns, ultimately leading to more informed decision-making. This holistic approach ensures that businesses can adapt and optimize their strategies to meet the evolving needs of their visitors.

Media

Media

Integrations Supported

Facebook
Google Ads
LinkedIn
Mailchimp
Salesforce
Twilio
Zapier
AWeber
ActiveCampaign
Constant Contact
HPE Industrial IoT
HubSpot CRM
HubSpot Customer Platform
Instagram
Microsoft Dynamics 365
Square Appointments
Stripe
WatchGuard WIPS
Wistia

Integrations Supported

Facebook
Google Ads
LinkedIn
Mailchimp
Salesforce
Twilio
Zapier
AWeber
ActiveCampaign
Constant Contact
HPE Industrial IoT
HubSpot CRM
HubSpot Customer Platform
Instagram
Microsoft Dynamics 365
Square Appointments
Stripe
WatchGuard WIPS
Wistia

API Availability

Has API

API Availability

Has API

Pricing Information

From £10 per venue per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

WiFi Marketing

Company Website

wifimarketing.co.uk

Company Facts

Organization Name

Skyfii

Date Founded

2012

Company Location

Australia

Company Website

skyfii.io

Categories and Features

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns

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