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What is WingArc Retail Analytics?

WingArc Retail Analytics delivers critical insights into consumer behavior, assists in reducing costs, and evaluates the success of marketing campaigns. Leveraging your existing security camera infrastructure, you can track foot traffic patterns and generate heat maps that highlight areas of customer engagement across the store. This system, when integrated with Point of Sale data, enables you to analyze key metrics such as capture rates, conversion rates, and average transaction amounts. Furthermore, it allows you to develop employee schedules that are informed by accurate traffic predictions, promoting optimal resource allocation and enhancing sales potential. With its interactive dashboards and automated reporting capabilities, you gain valuable clarity regarding your store's operational performance. This comprehensive retail analytics platform equips physical retailers with robust tools to dissect in-store customer interactions, granting them a competitive advantage akin to that enjoyed by e-commerce businesses. For the first time, you can analyze data to uncover insights about both current and potential customers, paralleling the analytical depth found in online retail environments. By utilizing your pre-existing security camera system, you can gain a thorough understanding of customer movement in every direction, thereby providing a holistic perspective on both transient foot traffic and shoppers who enter your establishment. This innovative approach not only enhances operational efficiency but also drives strategic decision-making in real-time.

What is Axiomatic People Counting?

Since 1994, we have led the way in people counting technology, amassing valuable expertise and solutions across various sectors such as retail, public services, education, and transportation. Our extensive selection of footfall counters meets diverse requirements, ranging from economical beam counters to sophisticated overhead thermal time-of-flight systems and video solutions, all enhanced by our comprehensive software and reporting tools that provide meaningful insights for our clients. We excel in assisting organizations in accurately gathering data concerning foot traffic, site occupancy, office space utilization, and desk monitoring. Each solution we develop is customized to fit your unique needs, and we take pride in delivering ongoing personalized support and technical consulting. Our proficient technical team, which includes both software and hardware specialists, ensures that a wealth of industry knowledge is embedded in every solution we offer. Additionally, our dedicated Commercial and Support teams continually work to enhance our offerings, enabling us to better address the diverse requirements of our clientele, which solidifies our dedication to exceptional service. By adopting an innovative approach and embracing a customer-focused philosophy, we empower organizations with the crucial data they need to make well-informed decisions that drive success and growth. Our commitment to staying ahead in technology ensures that we will continue to meet the evolving challenges of the future.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

WingArc

Date Founded

1986

Company Location

Australia

Company Website

wingarc.com.au/industry/retail-analytics/

Company Facts

Organization Name

Axiomatic Technology

Date Founded

1994

Company Location

United Kingdom

Company Website

peoplecounting.co.uk/about-axiomatic/

Categories and Features

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

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