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What is YOOSE?

YOOSE is at the forefront of creating a location-based advertising platform that refines mobile ad targeting, enabling businesses to allocate their advertising budget more effectively. The innovative "Near Me" feature allows companies to engage with their local audience directly, simplifying the process of managing customer feedback and enhancing brand visibility. Ads are tailored for local communities by utilizing specific key performance indicators (KPIs) to ensure relevance. Our latest advancement significantly elevates your business’s online visibility, allowing global brands to strategically position themselves within local markets through our sophisticated mobile advertising technology. With our state-of-the-art targeting capabilities, businesses can reach consumers within mere meters, facilitating engagement at crucial times—whether before, during, or after a visit to a location of interest. This approach provides valuable insights into customer locations and timing, allowing businesses to customize their offerings to meet consumer demands when they are most open to them. Moreover, YOOSE features exclusive footfall tracking technology that empowers brands to evaluate and improve in-store traffic through geo-targeted advertisements aimed at increasing footfall. This groundbreaking strategy not only enhances customer interaction but also equips businesses with the tools to analyze the effectiveness of their advertising campaigns in real time, ultimately leading to more informed decision-making and improved marketing outcomes. By leveraging these insights, companies can adapt their strategies to maximize engagement and drive growth in a competitive marketplace.

What is Foursquare?

Foursquare powers the most trusted, independent location intelligence platform, helping brands, developers, and analysts harness the value of real-world movement. Marketers use Foursquare Attribution to measure how campaigns across digital, TV, CTV, OOH, and more drive real-world results like store visits and sales. With Foursquare Audience, they can target high-intent consumers based on real-world visitation, and with Foursquare Proximity, they can build precise geofences to activate real-time, location-based campaigns—all through self-serve or managed workflows. Foursquare Studio gives data teams a browser-based platform to join, analyze, and visualize large-scale geospatial datasets through interactive maps and advanced analytics. Developers can integrate rich POI data into apps and experiences using Foursquare Places and Foursquare Places API, accessing over 100 million locations across 200+ countries. And with Foursquare Movement SDK, teams can build smarter, location-aware apps that react in real time to user behavior, powering everything from content personalization to trip planning.

Media

Media

Integrations Supported

Airship
Amazon Marketing Cloud
Aritic Desk
BattleFin Ensemble
CloudShow
Feedback Link
Localist
Localytics
Location Bank
Merchant Centric
Merchynt
Numerics
Reviewa
Salesforce Agentforce Marketing
Segment
SnapLogic
Transcend
Underdog.io
Yext
Zembra

Integrations Supported

Airship
Amazon Marketing Cloud
Aritic Desk
BattleFin Ensemble
CloudShow
Feedback Link
Localist
Localytics
Location Bank
Merchant Centric
Merchynt
Numerics
Reviewa
Salesforce Agentforce Marketing
Segment
SnapLogic
Transcend
Underdog.io
Yext
Zembra

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

YOOSE

Date Founded

2008

Company Location

Singapore

Company Website

www.yoose.com/technologies

Company Facts

Organization Name

Foursquare

Date Founded

2009

Company Location

United States

Company Website

foursquare.com

Categories and Features

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

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