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What is YOOSE?

YOOSE is at the forefront of creating a location-based advertising platform that refines mobile ad targeting, enabling businesses to allocate their advertising budget more effectively. The innovative "Near Me" feature allows companies to engage with their local audience directly, simplifying the process of managing customer feedback and enhancing brand visibility. Ads are tailored for local communities by utilizing specific key performance indicators (KPIs) to ensure relevance. Our latest advancement significantly elevates your business’s online visibility, allowing global brands to strategically position themselves within local markets through our sophisticated mobile advertising technology. With our state-of-the-art targeting capabilities, businesses can reach consumers within mere meters, facilitating engagement at crucial times—whether before, during, or after a visit to a location of interest. This approach provides valuable insights into customer locations and timing, allowing businesses to customize their offerings to meet consumer demands when they are most open to them. Moreover, YOOSE features exclusive footfall tracking technology that empowers brands to evaluate and improve in-store traffic through geo-targeted advertisements aimed at increasing footfall. This groundbreaking strategy not only enhances customer interaction but also equips businesses with the tools to analyze the effectiveness of their advertising campaigns in real time, ultimately leading to more informed decision-making and improved marketing outcomes. By leveraging these insights, companies can adapt their strategies to maximize engagement and drive growth in a competitive marketplace.

What is PlotProjects?

Founded in 2011, PlotProjects has achieved remarkable success, earning recognition from The Wall Street Journal as one of Europe’s most promising startups in 2013. Today, we stand as the leading global provider of location marketing solutions for app-based companies. Our innovative technology enhances the customer journey by providing a contextual layer that captures micro-moments at every interaction, whether online or offline. Brands and publishers utilize our technology to gain valuable location insights, link both online and offline store visits, retarget audiences, and engage consumers with personalized messages that are contextually relevant. We offer a comprehensive geofencing SDK compatible with both iOS and Android, designed for effortless installation and use. This SDK seamlessly integrates with your entire digital ecosystem, connecting your app with customer data, marketing automation tools, and behavioral analytics platforms. Since its inception, our SDK has set the standard in geofencing, location intelligence, and marketing automation, continually evolving to meet the needs of our clients. Our commitment to innovation ensures that businesses can effectively leverage location-based marketing strategies to drive engagement and increase customer loyalty.

Media

Media

Integrations Supported

Airship
CleverTap
Leanplum
Marigold Engage
Mixpanel
OneSignal
SafeGraph
Segment
Shopgate
TargetEveryOne
Unacast
dotdigital Engagement Cloud
mParticle

Integrations Supported

Airship
CleverTap
Leanplum
Marigold Engage
Mixpanel
OneSignal
SafeGraph
Segment
Shopgate
TargetEveryOne
Unacast
dotdigital Engagement Cloud
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$100 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

YOOSE

Date Founded

2008

Company Location

Singapore

Company Website

www.yoose.com/technologies

Company Facts

Organization Name

PlotProjects

Date Founded

2011

Company Location

Netherlands

Company Website

www.plotprojects.com

Categories and Features

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

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