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What is Zalster?

We combine cutting-edge machine learning technologies with human expertise to assist you in reaching your marketing goals via Facebook and Instagram advertising. The introduction of Apple's AppTrackingTransparency framework is set to significantly impact how performance marketers evaluate, target, and track pixel signals efficiently. It is essential for businesses to comprehend the effects of this shift and to formulate the best approach moving forward. Utilizing machine learning automation can simplify your budget management, optimize bidding strategies, and enhance ad distribution processes. This method not only conserves valuable time but also allows your business to expand while you notice a steady improvement in your outcomes. By allowing automated systems to handle daily performance tasks, you can dedicate more time to strategic planning and refining your campaigns. With customized account insights and helpful suggestions regarding campaign frameworks, best practices, and beyond, you will be equipped to optimize your campaigns for maximum effectiveness. This all-encompassing approach not only amplifies your marketing initiatives but also encourages a deeper comprehension of adapting to the constantly changing advertising environment. As you implement these strategies, you will find that your marketing capabilities will improve, providing new avenues for growth and innovation.

What is Motion?

With Motion, creative strategists benefit from an all-encompassing support system that guides them through their workflows, offering visual evaluations of effective ads, competitor insights, research tools, and automated recommendations to prioritize upcoming projects efficiently. This platform not only increases transparency in creative outcomes but also fosters accountability within the team, leading to higher profitability. It generates visually attractive reports that enable the team to optimize revenue from their paid social media initiatives. By categorizing advertisements with similar traits, it reveals useful insights into successful strategies. The need for manual reporting is eliminated, as the straightforward creative reports make information accessible for the entire team, thus reducing the burden of excessive data. The capability to capture and share insights plays a crucial role in streamlining the creative production process. Furthermore, Motion improves budget management by making it easy to identify ads that are underperforming and reallocating resources to those that produce better results. The onboarding experience for new team members is also enhanced, as they receive the vital context necessary for success in their roles, contributing to a more efficient work atmosphere. This comprehensive strategy not only spurs creativity but also harmonizes the entire team's efforts in pursuit of significant business expansion, fostering an environment where innovation flourishes and is aligned with organizational goals.

Media

Media

Integrations Supported

Facebook
Facebook Ads
Google Analytics
Instagram
Instagram Ads
Meta AI
Northbeam
TikTok
YouTube

Integrations Supported

Facebook
Facebook Ads
Google Analytics
Instagram
Instagram Ads
Meta AI
Northbeam
TikTok
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Zalster

Date Founded

2015

Company Location

Sweden

Company Website

zalster.com

Company Facts

Organization Name

Motion Creative Cloud

Date Founded

2021

Company Location

Canada

Company Website

www.motionapp.com

Categories and Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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