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What is Zefr?

Zefr functions as a video advertising platform that specializes in delivering targeted video ad placements before they go live. This innovative platform enables advertisers to launch comprehensive video campaigns that are customized to align with specific brand identities, guaranteeing greater accuracy, control, and effectiveness in their marketing efforts. Concentrating on YouTube, Zefr’s advanced technology allows for intricate and flexible targeting aimed at connecting brands with the most pertinent videos available. Our services ensure that video advertisements are precisely positioned on the world's largest video-sharing platform. For brands, achieving prosperity in the digital video arena starts with a strategic partnership with appropriate content. When advertisements are displayed alongside relevant content and context, they can create a substantial immediate media impact while also building enduring brand equity. The operational workflow initiates with Zefr's identification of every new video uploaded to YouTube. We thoroughly examine the video’s metadata to grasp its context and evaluate its potential significance for brand advertising. Moreover, our unique forecasting model predicts expected views and impressions, allowing brands to optimize the effectiveness of their advertising strategies. By leveraging these insights, Zefr empowers advertisers to effectively connect their messages with the ideal audience in the most conducive environment. Ultimately, our approach not only enhances immediate visibility but also fosters long-term consumer engagement and loyalty.

What is Streaem?

Streaem is an all-encompassing retail media platform that prioritizes both simplicity and efficiency. It enables brands to launch omnichannel campaigns across your commerce platforms while ensuring you retain complete control over your data and customer engagements. With Streaem, transparency is key, as your data is exclusively utilized between retailers and brands. The platform offers you full authority over data management, inventory tracking, and the choice of advertisers featured on your site. Streaem is designed to be accessible, allowing both beginners and experienced advertisers to easily set up and customize their campaigns. Brands can quickly create native display campaigns with minimal effort while ensuring their brand identity remains protected. Moreover, Streaem supports brands in executing sponsored product campaigns smoothly on your commerce channels, further empowering you to manage inventory effectively. It also streamlines digital-out-of-home advertising efforts for brands, giving you the power to manage premium ad placements with ease. The flexibility and user-friendliness of Streaem position it as an essential asset for elevating your retail media approach, making it easier than ever to adapt to the evolving landscape of retail advertising.

Media

Media

Integrations Supported

Google Ads
Nielsen Marketing Cloud
YouTube
comScore

Integrations Supported

Google Ads
Nielsen Marketing Cloud
YouTube
comScore

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Zefr

Date Founded

2009

Company Location

United States

Company Website

zefr.com/video-advertising

Company Facts

Organization Name

Streaem

Company Location

Netherlands

Company Website

streaem.com

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

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